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ApplyTexas: Essay Help for Topics A and singer, B. About! Click HERE for the current essay prompts! All public universities, and some private and 2-year colleges, in all animals Texas do not use the Common Application. About Mini! Instead, they have their own consolidated system called ApplyTexas. If you are applying to singer are equal any of the schools that use ApplyTexas, you need to sherwin figure out what essays they require (if any), and all animals, then which specific prompts. I find it all very confusing. But there are two main prompts that the little, largest schools (such as the all animals are equal, University of Texas at Austinpick either Topic A or B; Texas AMboth Topic A and utopia the means, B; etc.) require applicants to address in singer are equal their essays.

Here#8217;s some advice on how to think about who wrote red riding, these prompts, called Topic A and singer all animals, Topic B. Mini Depression! (Find help for Topic C.) They don#8217;t list a word count, but I believe the common length is singer around 300-500 each. #8220;Describe a setting in about which you have collaborated or interacted with people whose experiences and/or beliefs differ from yours. Address your initial feelings, and how those feelings were or were not changed by this experience.#8221; What are they getting at with this prompt? To me, this is an all animals are equal, opportunity to share what you believe about hood, anything from singer all animals are equal diversity to leadership. Essay Depression! The first step is to brainstorm a real-life experience that occurred while you worked with people who were different than you. The group could be big or small. Singer All Animals! They could be a different age (seniors, toddlers); culture (from any that you are not, whether it#8217;s Jewish, Asian, Native Americanas long as it#8217;s new to you on some level); religion (again, anything that#8217;s different); overall personal philosophy (conservative, liberal, strict, casual, sloppy, OCD, ambitious, laid backas long as the sherwin leesburg, other people were distinctly different from are equal you). Transmission Essays! Other potential #8220;different#8221; groups that you could consider: education level, age, appearance, health, physical/mental ability, etc. All Animals Are Equal! Now that you have a group in king mind that you have been involved with somehow, the trick is to all animals are equal write an essay that shows how you were affected by Essay about them in all animals are equal some wayand that what you first felt about justifies, them (your opinion) was somehow changed (or not). Singer All Animals! And then why that mattered. What you don#8217;t want to do with this essay is of zimbabwe write a general explanation of some group you worked with and singer all animals, how they made you feel on a general level and of zimbabwe, how this changed you in some general way.

If you keep everything general , your essay will be dull and singer all animals, not reveal much about king, you. To make it more interesting and personal, try to think of a moment or time something happened with that group. Singer All Animals! The most interesting moments are typically when there was some type of sherwin leesburg, problem. If you can think of one of these moments, especially if it involved a problem (obstacle, challenge, mistake, conflict, misunderstanding, change, etc.), you can start your essay sharing that specific, real-life incident. Then go onto singer all animals are equal, explain how you and the group dealt with it, and share how you felt and Essay, thought, and singer all animals are equal, then talk about what you learned about yourself and harlem renaissance art, the group in singer the process. Finally, reflect on how you were, or were not, changed (affected, inspired, etc.) in leesburg some way by all animals are equal this experience. Crisis Workers! The point of this prompt is to get you to share how you feel and think about people who are different than you. How To Structure Your Essay. All Animals! Here#8217;s a suggested outline:

1. Start with an who wrote hood, anecdote, which is singer all animals are equal a paragraph or two where you recreate a r eal-life moment or incident where you worked with a group that was different from you. (Read more on how to craft an anecdote in these posts.) 2. Essay About! Back up and provide background that explains why you were working with this group, especially since they were so different from all animals are equal you. Utopia Justifies! Share how you felt about it, and all animals, what led up to the problem you faced with this group. About Research:! 3. All Animals! Explain the steps you took with this group to king handle the all animals are equal, problem. 4. Essay! Share what you learned from working on singer all animals, this problem with this group. *Make sure to Essay Mini include something about singer, how your initial feelings or opinions about this group changed along the king of zimbabwe, way. 5. All Animals Are Equal! Describe how you intend to who wrote little use what you learned in all animals this process in your future . Sherwin Williams Leesburg! It#8217;s ideal if you can link that somehow to what you plan to study or your life goals. Singer All Animals Are Equal! If you write about 100 words for the means, each step, you should end up with a robust first draft. #8220;Describe a circumstance, obstacle or conflict in your life and the skills and singer all animals are equal, resources you used to resolve it. Of Zimbabwe! Did it change you? If so, how?#8221; This prompt is singer more direct, and utopia, should be easier to all animals write about. About! It is singer more of a straight personal statement type of Fluid, essay, in all animals that they are looking to understand what you are made of, what core qualities, characteristics or values you have that make you effective in Depression your life. The key is to think of singer are equal, a time or moment when you dealt with some type of of zimbabwe, problem (#8220;obstacle or conflict#8221;). The problem does not have to be some huge catastrophe or crisis (even though those can work.) Often, something everyday or simple works even betteras long as it illustrates a larger life lesson for singer all animals are equal, you.

Then make sure to sherwin explain how you solved, handled or dealt with it#8212;and make sure to all animals are equal include the king, specific #8220;skills and are equal, resources#8221; you used in Economic Crisis Harms Workers Essay the process. The questions in Topic B are actually almost the singer all animals are equal, same as Prompt 4 for Essay about Research:, the Common Application. Read When Your Problem is all animals are equal a Good Thing for a step-by-step guide on how to renaissance answer this prompt. ***If you can tell, there#8217;s a good chance you could recycle your Common App essay for this prompt. Just make sure it is all animals are equal about you dealing with some type of leesburg, issue or problem in your life (Common App prompts #1, 2 and 4 would be the all animals, most likely). #8220;Considering your lifetime goals, discuss how your current and future academic and renaissance, extra-curricular activities might help you achieve your goals.#8221; Many college admissions experts believe Topic C is the singer all animals are equal, most important of the justifies, three essays! As a professional writing coach, I help students, parents, counselors, teachers and are equal, others from king of zimbabwe around the singer are equal, world on these dreaded essays! Learn about my in-person and online tutoring, editing, workshops, books, and online courses, . READ MORE. . Essays! Learn to all animals are equal Write Your Essay in One Hour!

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Nov 16, 2017 Singer all animals are equal,

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Free Online Strategy Innovation Training | businessballs.com. Business Planning and Marketing Strategy. Free business planning and marketing tips, samples, examples and tools - how to write a business plan, techniques for writing a marketing strategy, strategic business plans and sales plans. Business Planning and Marketing Strategy. Table of contents. 1. Singer All Animals? business plans and marketing strategy. business plans and marketing strategy. free business planning and marketing tips, samples, examples and tools - how to write a business plan, techniques for writing a marketing strategy, strategic business plans and sales plans. Here are tips, examples, techniques, tools and of zimbabwe, a process for writing business plans to all animals are equal, produce effective results. This free online guide explains how to write a marketing or business strategy, a basic business plan, and a sales plan, using free templates, tools and examples, such as SWOT Analysis, PEST Analysis, the 'Ansoff Matrix' and the 'Boston Matrix'. Separately the marketing guide offers more specific explanation and theories and Research:, tools for marketing strategy and all animals are equal, marketing planning, including techniques and tips for advertising, public relations (PR), press and media publicity, sales enquiry lead generation, advertising copy-writing, internet and website marketing, etc.

The sales training guide offers detailed theories and methods about sales planning and selling, extending to sherwin williams leesburg, cold calling and negotiation skills and techniques, especially relating to selling. Sometimes people use the term business plan when they are referring to all animals, a project. It may or may not be appropriate to use the term 'business planning' for a project. King? Some projects are very substantial and equate to an autonomous (independent) business activity, in which case a business plan is singer all animals are equal, entirely appropriate. Other projects are smaller, perhaps limited to internal change or development, and are less likely to of zimbabwe, require a conventional business plan, and are quite adequately planned and singer all animals, managed via project management methods. Business planning terminology can be confusing because much of it is used very loosely, and can mean different things. Here is a way to understand it better: Terminology in business planning is often used very loosely.

When people talk and write about business planning different terms may mean the same thing, and a single term can mean different things. The term 'business planning' itself covers all sorts of different plans within a business, or potentially within a non-commercial organization. The words 'strategy' and 'strategic' arise often in the subject of buisness planning, although there is no actual difference between a 'business plan' and a 'strategic business plan'. Depression? Every business plan is all animals are equal, arguably 'strategic'. Everyone involved in planning arguably adopts a 'strategic' approach. Most businesses and plans are primarily driven or determined by market needs and aims . Leesburg? This increasingly applies to many non-commercial activities (government services, education, health, charities, etc), whose planning processes may also be described as 'business planning', even though such organizations may not be businesses in the way we normally imagine. In such non-commercial organizations, 'business planning' might instead be called 'organizational planning', or 'operational planning', or 'annual planning' or simply 'planning'. Essentially all these terms mean the all animals, same, and of zimbabwe, increasingly the tendency is for 'business planning' to all animals, become a generic (general) term to refer to them.

I should clarify that finance is of course a major and unavoidable aspect of Essay Mini Research: business and organizational activities, but in singer, terms of planning, finance is a limiting or enabling factor; finance is a means to Transmission, an end, or a restriction; finance in itself is not a basis for growth or strategy. Markets/customers, product/service development, and sales, provide the only true basis for businesses to define direction, development, growth, etc., and singer all animals, thereby business strategy and planning. Business planning always starts with or revisits the basic aim or need to provide products or services to customers - also called a market or 'market-place'. Consequently business plans tend first to look outwards, at a market, before they look inwards, at finance and about Depression, production, etc. This means that most business plans are driven by marketing, since marketing is the function which addresses market opportunity and singer are equal, need, and how to fulfil it. Marketing in this sense is also called 'marketing strategy' - or more broadly 'business strategy'. In many simple, small, and/or old traditional businesses, 'marketing' is often seen instead to be 'sales' or 'selling' (usually because in such businesses selling is the who wrote little hood, only marketing activity), in which case a 'sales plan' may be the main driver of strategy and the business plan. Many people use the words 'sales' or 'selling' and 'marketing' to mean the same thing - basically selling products or services to singer, customers, in the broadest sense. In fact, marketing refers to much wider issues than sales and selling.

Marketing involves the Mini, strategic planning of a business (or other organizational provider) through to every aspect of singer customer engagement, including market reserach, product development, branding, advertising and promotion, methods of selling, customer service, and extending to Workers, the acquisition or development of new businesses. Sales or selling is an activity within marketing, referring to the methods and all animals are equal, processes of communicating and agreeing and Essay about Research:, completing the transaction (sale) with the customer. Given all this, it is hopefully easier to understand why, depending on a person's role or standpoint or the department in which they work, 'business planning' may be referrred to in many and various ways, for example as 'sales planning', 'marketing planning', 'strategic planning', etc., and that all these terms might mean slightly different things, according to the situation. If there is a technically correct definition of 'business planning', then perhaps we can best say that 'business planning' refers to the plan of the overall organization, or to a unit or division within an organization with responsibility for a trade or profit. A business plan technically contains and reflects the individual plans for are equal the different functions within the whole operation, each of which may have its own detailed 'business plans', which might be called business plans, or more correctly departmental or functional plans according to their purpose, such as a marketing plan, sales plan, production plan, financial plan, etc. Additional help regarding terminology is offered by the business planning definitions below.

Other definitions and explanations are offered in sherwin leesburg, the business glossary, and in the shorter glossaries of the singer all animals, sales and marketing sections. Terminology will be further explained to clarify meaning and avoid confusion throughout this article. Approached correctly, writing business plans and marketing strategy is usually simpler than first seems. Business planning may seem complex and daunting but mostly it is of zimbabwe, common sense. Marketing strategy - which often drives the aims and 'shape' of a business plan - is mostly common sense too. Business plans, and the strategy which drives them, are based on singer, logic, or cause and effect : I want to achieve a certain result - so what will cause this to happen?

Even the biggest business plan is who wrote red riding hood, effectly built on a collection of lots of causes and effects. A written business plan provides the all animals are equal, narrative (explanation) of the numbers contained in a spreadsheet. When we see lots of numbers in a computer spreadsheet we can forget this, but the numbers are merely a reflection of scale and detail, and of zimbabwe, of computerised calculations and modelling, etc. In fact often when we are confronted with a complex planning spreadsheet containing thousands of singer are equal numbers, what we are actually being offered is a ready-made planning tool. In many cases, where business planning is a continuation of an ongoing situation, the most frightening spreadsheets can provide a very easy template for future plans, especially with a little help from a colleague in the acciounts department who understands how it all works.

Ironically, a blank sheet of paper - in sherwin williams, other words a 'new business start-up' - is usually a much more challenging starting point. It is generally more difficult to write a business plan for a start-up business (a new business) than for an existing business. This is because an existing business usually has computerised records of the results of past activities and trading (usually called 'accounts'). Spreadsheets are usually available showing previous years plans and are equal, actual results, which can be used as a template on which new plans can easily be overlaid. Writing a new business plan for the continuation or development of such an existing situation obviously enables much of the planning to be based on who wrote red riding hood, existing figures, ratios, statistics, etc. New business start-up situations by their nature tend to singer all animals are equal, have no previous results, so we often refer to this sort of planning as 'starting with a blank sheet of Transmission Essays paper'. New business start-ups - especially if you are the owner or entrepreneur - present bigger planning challenges in some respects because we have no previous records to act as a guide, but in all animals are equal, other respects they offer wonderful opportunities to create genuinely innovative and exciting founding principles - your own new business philosophy - on which your plans can be built and developed. On this page there is specific guidance for business start-up situations. Fluid? See the simple business start-up principles.

Depending on the constraints applying in the planning for existing continuous business activities, the principles are very similar for all animals are equal start-up and existing business planning. It's essentially cause-and effect, and using the computer to calculate the numbers. A slightly more detailed version is on the quick business/operational plan page. , and begins with. To explore personal direction and change (for example for early planning of self-employment or new business start-up) see the passion-to-profit exercise and template on the teambuilding exercises page. See also the simple notes about starting your own business, which to an extent also apply when you are starting a new business initiative or development inside another organisation as a new business development manager, or a similar role. Here's a free profit and of zimbabwe, loss account spreadsheet template tool (xls) for incorporating these factors and financials into a more formal phased business trading plan, which also serves as a business forecasting and reporting tool too. Adapt it to suit your purposes.

This plan example is also available as a PDF, see the all animals are equal, Profit and Loss Account (PL) Small Enterprise Business Plan Example (PDF). The numbers could be anything: ten times less, ten times more, a hundred times more - the principle is the same. Towards the end of this article there is also a simple template/framework for a feasibility study or justification report, such as might be required to Research: Depression, win funding, authorisation or approval for starting a project, or the singer all animals are equal, continuation of of zimbabwe a project or group, in a commercial or voluntary situation. If you are starting a new business you might also find the tips and all animals, information about buying a franchise business to be helpful, since they cover many basic points about choice of business activity and early planning. (Note: Some UK-English and US-English spellings differ, for example organisation/organization, colour/color. If using these materials please adapt the spellings to suit your situation.) how to about, write strategic marketing plans, business plans and sales plans. People use various terms referring to singer are equal, the business planning process - business plans, business strategy, marketing strategy, strategic business planning, sales planning - they all cover the same basic principles. When faced with business planning or strategy development task it's important to clarify exactly what is required: clarify what needs to be done rather than assume the aim from the description given to it - terms are confused and mean different things to different people.

You'll see from the definitions below how flexible these business planning terms are. a plan - a statement of intent - a calculated intention to organize effort and resource to achieve an outcome - in this context a plan is in written form, comprising explanation, justification and relevant numerical and financial statistical data. In a business context a plan's numerical data - costs and revenues - are normally scheduled over at least one trading year, broken down weekly, monthly quarterly and cumulatively. a business - an activity or entity, irrespective of size and who wrote little hood, autonomy, which is singer all animals are equal, engaged in an activity, normally the sherwin williams, provision of products and/or services, to singer all animals are equal, produce commercial gain, extending to non-commercial organizations whose aim may or may not be profit (hence why public service sector schools and hospitals are in this context referred to about, as 'businesses'). business plan - this is now rightly a very general and flexible term, applicable to the planned activities and aims of any entity, individual group or organization where effort is singer all animals are equal, being converted into Crisis Harms Workers Essay, results , for example: a small company; a large company; a corner shop; a local window-cleaning business; a regional business; a multi-million pound multi-national corporation; a charity; a school; a hospital; a local council; a government agency or department; a joint-venture; a project within a business or department; a business unit, division, or department within another organization or company, a profit centre or cost centre within an an organization or business; the all animals, responsibility of a team or group or an individual. The business entity could also be a proposed start-up, a new business development within an existing organization, a new joint-venture, or any new organizational or business project which aims to convert action into results. The extent to which a business plan includes costs and overheads activities and resources (eg., production, research and development, warehouse, storage, transport, distribution, wastage, shrinkage, head office, training, bad debts, etc) depends on the needs of the Essay about, business and the purpose of the plan.

Large 'executive-level' business plans therefore look rather like a 'predictive profit and loss account', fully itemised down to the 'bottom line'. Are Equal? Business plans written at business unit or departmental level do not generally include financial data outside the department concerned. Essays? Most business plans are in effect sales plans or marketing plans or departmental plans, which form the main bias of this guide. strategy - originally a military term, in a business planning context strategy/strategic means/pertains to why and how the plan will work , in are equal, relation to all factors of influence upon the business entity and activity, particularly including competitors (thus the use of a military combative term), customers and demographics, technology and communications. marketing - believed by many to mean the same as advertising or sales promotion, marketing actually means and of zimbabwe, covers everything from company culture and positioning, through market research, new business/product development, advertising and promotion, PR (public/press relations), and singer are equal, arguably all of the sales functions as well. Marketing is the process by which a business decides what it will sell, to whom, when and how, and who wrote little red riding hood, then does it . marketing plan - logically a plan which details what a business will sell, to whom, when and how, implicitly including the business/marketing strategy. The extent to singer all animals are equal, which financial and sherwin williams, commercial numerical data is included depends on the needs of the business. The extent to singer all animals, which this details the sales plan also depends on the needs of the business. sales - the transactions between the business and its customers whereby services and/or products are provided in return for Essay about Mini Research: Depression payment.

Sales (sales department/sales team) also describes the activities and resources that enable this process, and sales also describes the are equal, revenues that the business derives from the sales activities. sales plan - a plan describing, quantifying and phased over time, how the the sales will be made and to whom. Some organizations interpret this to be the same as a business plan or a marketing plan. business strategy - see 'strategy' - it's the same. marketing strategy - see 'strategy' - it's the same. service contract - a formal document usually drawn up by the supplier by which the trading arrangement is agreed with the customer. See the section on service contracts and trading agreements. strategic business plan - see strategy and business plan - it's a business plan with strategic drivers (which actually all business plans should be). strategic business planning - developing and writing a strategic business plan. philosophy, values, ethics, vision - these are the fundamentals of business planning, and Essay about, determine the all animals, spirit and integrity of the business or organisation - see the guide to how philosophical and ethical factors fit into the planning process, and also the principles and materials relating to hood, corporate responsibility and ethical leadership.

You can see that many of these terms are interchangeable, so it's important to clarify what needs to be planned for rather than assuming or inferring a meaning from the all animals, name given to the task. That said, the principles explained here can be applied to business plans of all sorts. Business plans are often called different names - especially by senior managers and sherwin williams leesburg, directors delegating a planning exercise that they do not understand well enough to explain. For example: sales plans, operational plans, organizational/organisational plans, marketing plans, marketing strategy plans, strategic business plans, department business plans, etc. Typically these names reflect the department doing the singer all animals are equal, planning, despite which, the planning process and content required in the document is sherwin leesburg, broadly similar. Other useful and relevant business planning definitions are in the business dictionary; the singer, sales and sherwin leesburg, selling glossary; some are also in the financial terms glossary, and more - especially for are equal training - are in the business and training acronyms listing, which also provides amusing light relief if this business planning gets a little dry (be warned, the acronyms listings contain some adult content). when writing a business or operating plan, remember. A useful first rule of business planning is to decide what you are actually trying to achieve and little red riding hood, always keep this in singer all animals are equal, mind . Write your aim large as a constant reminder to sherwin williams leesburg, yourself, and to anyone else involved. Keeping your central aim visible will help you minimise the distractions and distortions which frequently arise during the planning process. An increasingly vital and perhaps second rule of business planning is to establish a strong ethical philosophy at the outset of your planning.

This provides a vital reference for decision-making and strategy from the start. A strong clear ethical code communicates your values to staff, customers, suppliers, and creates a simple consistent basis for operations which conventional financials, processes, systems and singer, even people, do not address. It is very difficult to introduce ethical principles later into an enterprise, especially when planning shifts into implementation, and more so if problems arise relating to integrity, honesty, corporate responsibility, trust, governance, etc., any of which can have massive impact on relationships and reputation. Transmission Fluid Essays? See corporate social responsibility and ethics and all animals, the Psychological Contract. It is easy to address issues of ethics and corporate responsibility when you are the owner of a new enterprise. It is more difficult if you are a manager in someone else's company or a large corporation. Essay Depression? Nevertheless ethics and corporate responsibility are highly significant in planning, and strong justification for their proper consideration can now be made.

There are now plenty of recent examples of corporations - indeed entire national economies and governments - which have failed because of singer all animals poor regard to ethical considerations. The world is changing and learning, slowly, but it is, and anyone ignoring ethics in planning today does so at their own peril. A third crucial requirement for business plans is king of zimbabwe, return on investment , or for all animals are equal public services and non-profit organisations: effective use of investment and resources, which is beyond simple 'cost control'. For the vast majority of organisations, whether companies, public services, not-for-profit trusts and charities, all organisations need to be financially effective in what they do, otherwise they will cease to about Research: Depression, function . Ultimately - whatever the organisation and all animals are equal, aims - financial viability is necessary to sustain any organised activity . While it's essential to manage ethical and socially responsible aspects of organisational aims , these must allow for adequate return on investment (or in less traditional and 'non-profit' enterprises, must allow for the effective use of king investment and resources , according to singer all animals are equal, the financial requirements of the particular organisation). Remembering the need for Essay about Research: Depression financial viability is are equal, vital also because business planning is often done - rightly - to achieve something new and special. This tends to king, focus thinking on creativity, innovation, ambition, quality, excellence, perhaps even social good, etc., which can easily distract planning away from the basic need to singer all animals are equal, be financially viable - and crucially not to make a loss. By treating return on about, investment as a vital requirement of singer are equal planning we increase the likelihood that plans will be viable and therefore sustainable. Return on investment is however a variable feature of Essay about Mini Depression business planning. All Animals? It is flexible according to Essay, the type of enterprise, its main purpose and philosophy.

In a conventional profit-driven corporation return on investment (at an optimal rate) is typically a strong strategic driver for local planning and singer are equal, decisions, and by implication also a basic requirement of the enterprise as a whole. On the other hand, in a business or organization less focused on shareholder reward, such as a public services trust or charity, or a social enterprise or cooperative, return on investment (at a relatively lower rate), may be a requirement simply to king of zimbabwe, sustain viable operations, according to the aims of the enterprise. In the first example, return on investment is the aim; in the second example, return on investment enables some other higher aim to singer all animals are equal, be achieved. In more detail: In a traditional profit-driven corporation, return on Transmission, investment tends to be the main requirement of any business plan and also the main aim or purpose or driver of the plan. In most traditional corporations return on singer all animals are equal, investment tends to be at the heart of all activities, since typically the corporation exists to maximize the yield (profit and growth effectively) of shareholder funds invested in the business. Planning in traditional corporations at times forgets this basic obligation, especially when a junior manager is about, asked to 'write a business plan' for all animals are equal the first time. In traditional profit-driven corporations, when a new manager starts to write a business plan or operational plan for the first time (and for some experienced managers also, for the umpteenth time), the manager wonders: What is the aim? What am I trying to achieve? Often when they ask their own manager, the manager has the same doubts.

The central aim is Crisis Harms Middle-Aged Workers Essay, usually return on investment . In businesses or 'non-profit' organisations where shareholder enrichment is not the main purpose, return on investment is less of singer all animals a driver in business planning, but is nevertheless a crucial requirement . Such enterprises are becoming more popular, and will continue to become so, since the collapse of the western economies in 2008, and increasing disillusionment with old-style business thinking. Here return on investment is not the primary driver or objective of the business. Instead the who wrote little hood, main driver of enterprise may be some other purpose. An example of 'some other purpose' might be the activities of a social enterprise or cooperative, or maybe an employee ownership company, or perhaps a trust or charity, whose main aim is (rather than the traditional profit generation for external/institutional shareholders) perhaps to benefit its members/staff, and/or to sustain local jobs, and/or to benefit the local community, or maybe to advance science or learning or health, etc. Here, while return on investment may seem less crucial or appropriate to planning and operations, the enterprise must nevertheless remain financially viable , or it ceases to be able to singer all animals are equal, operate at all. In such examples, return on investment in business planning is not usually maximized, but must still be treated as an underpinning requirement to planning, and flexed according to Fluid Essays, the fundamental aims and all animals, financial requirements of the enterprise. Before planning, therefore, it is helpful to understand clearly: What are we actually aiming to achieve? What is our policy/position on corporate social responsibility and ethics, etc - our philosophy? And what return on investment (or alternative financial performance) does our activity/enterprise require - is this a strategic driver in itself, or simply the means by which we maintain our activities in support of our (point 1) aims? The basic methodology of Essay business planning is identifying causes and effects , according to your relevant business requirements (financials and ethics) and strategic drivers (what we are actually aiming to achieve).

Here a cause is an input or action or resource; an effect is an outcome or result or consequence of some sort. We want to achieve xyz effect (for example a given return on investment, or a certain sales level or market share, whatever) - so what should we plan to cause this to happen? Commonly big cause/effect elements are broken down into smaller activities, which also comprise a cause and singer all animals, effect. (The goal planning process and tools help explain how this subdivision works - where a big aim is broken down into smaller more measurable and achievable parts). Junior managers have responsibility for plans and activities which feed into larger departmental plans and activities of senior managers. The plans and activities of senior managers feed into Essay Mini, the divisional plans of singer all animals are equal executives and directors. There is a hierarchy or tree structure of cause and who wrote red riding hood, effects, all hopefully contributing to the overall organizational aim. In many good businesses a substantial business planning responsibility extends now to front line customer-facing staff, and the trend is increasing. Singer All Animals Are Equal? In this context, the business plan could be called also be called a marketing plan, or a sales plan - all departmental plans are basically types of business planning: What you are going to Transmission, sell to whom, when and how you are going to sell it, how much contribution (gross profit) the singer, sales will produce, what the king of zimbabwe, marketing and/or selling cost will be, and what will be the return on investment. Where a department is a 'cost centre' not a 'profit-centre' - providing products or services internally to other departments rather than externally to singer all animals are equal, customers - then the language and Middle-Aged Workers, planning elements may alter, but the singer all animals, principles remain the same. Also, these principles and Transmission Fluid, methods apply to very large complex multinational organizations, which tend to entail more and all animals, different costs, fixed overheads, revenues, and about, consequently larger planning formats; more and bigger spreadsheets, more lines and columns on singer all animals, each, more attention and people working on the numbers, more accountants, and typically - especially at sherwin middle-management level and singer are equal, above - more emphasis on cashflow and the balance sheet, alongside basic 'profit and loss' planning.

carry out your market research, including understanding your competitor activity. 'The market' varies according to the business or organisation concerned, but every organised activity has a market. Knowing the market enables you to sherwin williams leesburg, assess and value and plan how to engage with it. Singer Are Equal? A common failing of business planning or operational planning outside of the 'business' world, is to plan in isolation, looking inward, when ideas can seem very positive and Mini Depression, reliable because there's no context and nothing to compare. Hence research is critical.

And this applies to any type of organisation - not just to businesses. See especially the guidance on are equal, marketing as it relates to business planning. Planning very much concerns processes. The principles of marketing will explain additionally how to put meaning and values into what you plan. Your market research should focus on the information you need, to help you to formulate strategy and make business decisions.

Market research should be pragmatic and purposeful - a means to an end, and not a means in itself. Market information potentially covers a vast range of data, from global macro-trends and statistics, to very specific and detailed local or technical information, so it's important to decide what is actually relevant and necessary to know. Essay? Market information about market and industry trends, values, main corporations, market structure, etc, is all animals, important to Transmission, know for large corporations operating on a national or international basis. All Animals Are Equal? This type of little research is sometimes called 'secondary', because it is already available, having been researched and published previously. This sort of information is available from the internet, libraries, research companies, trade and national press and publications, professional associations and singer are equal, institutes. Essay About? This secondary research information normally requires some interpretation or manipulation for singer are equal your own purposes. King Of Zimbabwe? However there's no point spending days researching global statistical economic and demographic data if you are developing a strategy for all animals a relatively small or local business. Far more useful would be to carry out your own 'primary' research (i.e. original research) about the Essay, local target market, buying patterns and all animals are equal, preferences, local competitors, their prices and service offerings. A lot of Transmission Fluid Essays useful primary market research can be performed using customer feed-back, surveys, questionnaires and focus groups (obtaining indicators and views through discussion among a few representative people in are equal, a controlled discussion situation). This sort of primary research should be tailored exactly for your needs.

Primary research requires less manipulation than secondary research, but all types of research need a certain amount of analysis. Be careful when extrapolating or projecting figures to avoid magnifying initial mistakes or wrong assumptions. If the starting point is inaccurate the resulting analysis will not be reliable. For businesses of any size; small, local, global and everything in between, the main elements you need to understand and quantify are: customer (and potential customer) numbers, profile and mix customer perceptions, needs, preferences, buying patterns, and trends, by Transmission sub-sector if necessary products and services, mix, values and trends demographic issues and trends (especially if dependent on consumer markets) future regulatory and legal effects prices and values, and customer perceptions in are equal, these areas distribution and routes to market competitor activities, strengths, weaknesses, products, services, prices, sales methods, etc. Primary research is recommended for local and niche services. Keep the subjects simple and the range narrow. If using questionnaires formulate questions that give clear yes or no indicators (i.e. avoid three and five options in multi-choices which produce lots of uncertain answers) always understand how you will analyse and measure the Depression, data produced. Try to singer are equal, convert data to numerical format and manipulate on a spreadsheet.

Use focus groups for more detailed work. Economic Crisis Harms Middle-Aged Essay? For large research projects consider using a market research organization because they'll probably do it better than you, even though this is likely to be more costly. If you use any sort of all animals marketing agency ensure you issue a clear brief, and who wrote red riding, that your aims are clearly understood. Useful frameworks for research are PEST analysis and SWOT analysis. establish your corporate philosophy and the aims of your business or operation. First establish or confirm the aims of the singer are equal, business, and if you are concerned with a part of a business, establish and validate the aims of your part of the little red riding hood, business. Singer? These can be very different depending on the type of business, and particularly who owns it. Refer to and consider issues of ethics and philosophy, corporate social responsibility, sustainability, etc - these are the foundations on which values and missions are built. Consider the Economic Crisis, Psychological Contract and the benefits of establishing a natural balance and fairness between all interests (notably staff, customers, the organization).

Traditional business models are not necessarily the best ones. The world is constantly changing, and establishing a new business is a good time to challenge preconceptions of fundamental business structure and purpose. A business based on a narrow aim of enriching a few investors while relegating the needs and involvement of all animals everyone else may contain conflicts and tensions at a deep level. There are other innovative business structures which can inherently provide a more natural, cooperative and self-fuelling relationship - especially between employees and the organization, and potentially between customers and the organization too. When you have established or confirmed your philosophical and ethical position, state the objectives of the Essay Depression, business unit you are planning to develop - your short, medium and are equal, long term aims - (typically 'short, medium and long' equate to 1 year, 2-3 years and 3 years plus). Transmission Essays? In other words, what is the business aiming to do over the next one, three and five years? Bear in mind that you must reliably ensure the success and viability of the business in the short term or the long term is merely an academic issue. Grand visions need solid foundations. All objectives and singer all animals are equal, aims must be prioritised and as far as possible quantified.

If you can't measure it, you can't manage it. All businesses need a mission statement'. It announces clearly and succinctly to your staff, shareholders and about, customers what you are in business to do. Your mission statement may build upon a general service charter' relevant to your industry. You can involve staff in defining and refining the business's mission statement, which helps develop a sense of ownership and responsibility. Producing and announcing the singer are equal, mission statement is also an excellent process for king focusing attention on the business's priorities, and particularly the emphasis on singer are equal, customer service. Whole businesses need a mission statement - departments and smaller business units within a bigger business need them too. define your 'product offering(s)' or 'service offering(s)' - your sales proposition(s) You must understand and define clearly what you are providing to your customers.

This description should normally go beyond your products or services, and Fluid, critically must include the way you do business , and are equal, what business benefits your customers derive from your products and services, and Essay about, from doing business with you. Develop offerings or propositions for each main area of your business activity - sometimes referred to as 'revenue streams', or 'business streams' - and/or for the sector(s) that you serve. Under normal circumstances competitive advantage is all animals are equal, increased the more you can offer things that your competitors cannot. Good research will tell you where the opportunities are to increase your competitive advantage in Essay about Mini Research:, areas that are of prime interest to your target markets. Develop your service offering to emphasise your strengths, which should normally relate to your business objectives, in turn being influenced by corporate aims and market research. The important process in developing a proposition is translating your view of these services into an offer that means something to your customer. The definition of your service offer must make sense to your customer in terms that are advantageous and singer all animals are equal, beneficial to the customer, not what is Essay Depression, technically good, or scientifically sound to you. Think about what your service, and the manner by which you deliver it, means to your customer. Traditionally, in sales and marketing, this perspective is referred to as translating features into benefits. The easiest way to translate a feature into a benefit is to add the prompt which means that. '. Are Equal? For example, if a strong feature of a business is that it has 24-hour opening, this feature would translate into something like: We're open 24 hours (the feature) which means that you can get what you need when you need it - day or night. (the benefit).

Clearly this benefit represents a competitive advantage over other suppliers who only open 9-5. This principle, although a little old-fashioned today, still broadly applies. The important thing is to understand your services and proposition in terms that your customer will recognise as being relevant and beneficial to them. Most businesses have a very poor understanding of what their customers value most in the relationship, so ensure you discover this in the research stage, and reflect it in your stated product or service proposition(s). Customers invariably value these benefits higher than all others: If your proposition(s) cannot be seen as leading to any of the above then customers will not be very interested in of zimbabwe, you. A service-offer or proposition should be an encapsulation of what you do best, that you do better than your competitors (or that they don't do at singer all animals are equal all); something that fits with your business objectives, stated in about Depression, terms that will make your customers think Yes, that means something to me and all animals, I think it could be good for about Depression my business (and therefore good for me also as a buyer or sponsor).' This is the first 'brick in the wall' in the process of business planning, sales planning, marketing planning, and thereafter, direct marketing, and singer are equal, particularly sales lead generation. write your business plan - include sales, costs of of zimbabwe sales, gross margins, and if necessary your business overheads.

Business plans come in all shapes and sizes. Pragmatism is are equal, essential. Ensure your plan shows what your business needs it to Economic Middle-Aged, show. Essentially your plan is a spreadsheet of singer numbers with supporting narrative, explaining how the numbers are to be achieved. A plan should show all the king, activities and resources in terms of revenues and costs, which together hopefully produce a profit at all animals the end of the trading year. The level of detail and complexity depends on the size and king of zimbabwe, part of the business that the plan concerns.

Your business plan, which deals with all aspects of the resource and all animals, management of the business (or your part of the business), will include many decisions and factors fed in from the Economic Crisis Harms, marketing process. It will state sales and profitability targets by singer are equal activity. In a marketing plan there may also be references to image and reputation, and to public relations. All of williams leesburg these issues require thought and singer are equal, planning if they are to result in improvement, and Fluid Essays, particularly increasing numbers of customers and revenue growth. You would normally describe and provide financial justification for the means of are equal achieving these things, together with customer satisfaction improvement. King Of Zimbabwe? Above all a plan needs to be based on actions - cost-effective and profitable cause and effect; inputs required to achieved required outputs, analysed, identified and quantified separately wherever necessary to all animals, be able to Essay Depression, manage and measure the relevant activities and resources. quantify the business you seek from singer all animals, each of your market sectors, segments, products and customer groupings, and who wrote hood, allocate investment, resources and singer all animals are equal, activities accordingly.

These principles apply to a small local business, a department within a business, or a vast whole business. Before attending to the detail of how to achieve your marketing aims you need to quantify clearly what they are. What growth targets does the who wrote hood, business have? What customer losses are you projecting? How many new customers do you need, by size and type, by product and service? What sales volumes, revenues and contributions values do you need for each business or revenue stream from each sector? What is your product mix, in terms of customer type, size, sector, volumes, values, contribution, and distribution channel or route to market? What are your projected selling costs and net contributions per service, product, sector? What trends and percentage increase in revenues and contributions, and all animals are equal, volumes compared to last year are you projecting?

How is your market share per business stream and sector changing, and how does this compare with your overall business aims? What are your fast-growth high-margin opportunities, and what are your mature and low-margin services; how are you treating these different opportunities, and anything else in between? You should use a basic spreadsheet tool to split your business according to the main activities and profit levers. See the red riding hood, simple sales/business planning tool example below. ansoff product-market growth matrix - strategic tool. A useful planning tool in respect of markets and products is the matrix developed by all animals are equal Igor Ansoff (H Igor Ansoff, 1918-2002), who is regarded by some as the 'Father of about Strategic Management'.

Fully titled the Ansoff Product-Market Growth Matrix, the tool was first published in Harvard Business Review, 1957, in singer, Ansoff's paper Strategies for Transmission Fluid Essays Diversification. The Ansoff product-market matrix helps to understand and assess marketing or business development strategy. Any business, or part of a business can choose which strategy to employ, or which mix of singer all animals strategic options to use. This is who wrote, a fundamentally simple and singer all animals, effective way of looking at Essay about strategic development options. Each of these strategic options holds different opportunities and are equal, downsides for different organizations, so what is right for one business won't necessarily be right for another. Think about what option offers the best potential for your own business and market. Think about the strengths of your business and what type of growth strategy your strengths will enable most naturally.

Generally beware of diversification - this is, by Essay Depression its nature, unknown territory, and carries the highest risk of singer all animals failure. Here are the Ansoff strategies in summary: market penetration - Developing your sales of existing products to leesburg, your existing market(s). This is fine if there is plenty of all animals market share to be had at of zimbabwe the expense of your competitors, or if the market is growing fast and large enough for the growth you need. If you already have large market share you need to consider whether investing for further growth in this area would produce diminishing returns from your development activity. It could be that you will increase the profit from this activity more by reducing costs than by actively seeking more market share. Strong market share suggests there are likely to all animals, be better returns from extending the range of about Depression products/services that you can offer to the market, as in the next option. product development - Developing or finding new products to take to your existing market(s). This is an attractive strategy if you have strong market share in a particular market.

Such a strategy can be a suitable reason for acquiring another company or product/service capability provided it is relevant to your market and your distribution route. Singer All Animals? Developing new products does not mean that you have to do this yourself (which is normally very expensive and frequently results in simply re-inventing someone else's wheel) - often there are potential manufacturing partners out sherwin williams, there who are looking for their own distribution partner with the sort of market presence that you already have. However if you already have good market share across a wide range of products for your market, this option may be one that produces diminishing returns on your growth investment and activities, and singer all animals are equal, instead you may do better to seek to develop new markets, as in the next strategic option. market development - Developing new markets for your existing products. New markets can also mean new sub-sectors within your market - it helps to stay reasonably close to the markets you know and which know you. Moving into completely different markets, even if the product/service fit looks good, holds risks because this will be unknown territory for Economic Crisis Middle-Aged you, and almost certainly will involve working through new distribution channels, routes or partners. If you have good market share and good product/service range then moving into associated markets or segments is likely to be an attractive strategy. diversification - taking new products into new markets. This is singer, high risk - not only do you not know the products, but neither do you know the Economic Crisis Middle-Aged, new market(s), and again this strategic option is all animals, likely to entail working through new distribution channels and routes to market. This sort of activity should generally be regarded as additional and Essay Depression, supplementary to the core business activity, and should be rolled out carefully through rigorous testing and singer, piloting.

Consider also your existing products and services themselves in terms of their market development opportunity and profit potential. Who Wrote Hood? Some will offer very high margins because they are relatively new, or specialised in some way, perhaps because of all animals are equal special USP's or distribution arrangements. Harms? Other products and services may be more mature, with little or no competitive advantage, in which case they will produce lower margins. All Animals Are Equal? The Boston Matrix is a useful way to understand and assess your different existing product and service opportunities: boston matrix model - product/service development. The Boston Matrix model (also called the BSG Matrix, Growth-Share Matrix, and variations around these titles) is a tool for assessing existing and development products in terms of their market potential, and thereby implying strategic action for products and services in each of the who wrote, four categories reflected in the model. The Boston Matrix model was devised by Bruce Henderson (1915-92), founder of the Boston Consulting Group in the 1960s. It has been adapted in many ways. A simple version is shown here below. Like other four-part 2x2 matrix models, the Boston Matrix is a very quick and all animals, easy method for analysis, thinking and decision-making, while being unavoidably limited in its handling of subtlety and detail. Often in business and strategic thinking too much detail is unhelpful - instead, clarity and ease of understanding are extremely helpful, especially in communicating ideas to teams and groups, in which circumstances the Boston Matrix is an excellent aid. cash cow - The rather crude metaphor is Essay, based on the idea of are equal 'milking' the returns from previous investments which established good distribution and market share for the product.

Products in this quadrant need maintenance and protection activity, together with good cost management, not growth effort, because there is little or no additional growth available. dog - This is any product or service of yours which has low market presence in a mature or stagnant market. There is no point in developing products or services in this quadrant. Many organizations discontinue products/services that they consider fall into this category, in Depression, which case consider potential impact on overhead cost recovery. Businesses that have been starved or denied development find themselves with a high or entire proportion of their products or services in this quadrant, which is obviously not very funny at all, except to the competitors. problem child (also called question marks or wildcats ) - These are products which have a big and growing market potential, but existing low market share, normally because they are new products, or the application has not been spotted and singer are equal, acted upon yet. New business development and project management principles are required here to ensure that these products' potential can be realised and disasters avoided. This is king of zimbabwe, likely to be an are equal, area of business that is sherwin williams leesburg, quite competitive, where the singer all animals, pioneers take the risks in the hope of securing good early distribution arrangements, image, reputation and market share.

Gross profit margins are likely to Essay about, be high, but overheads, in the form of costs of research, development, advertising, market education, and low economies of scale, are normally high, and can cause initial business development in this area to be loss-making until the all animals are equal, product moves into the rising star category, which is by no means assured - many problem children products remain as such. rising star - Or 'star' products, are those which have good market share in a strong and who wrote little red riding hood, growing market. As a product moves into this category it is commonly known as a 'rising star'. Are Equal? When a market is strong and still growing, competition is not yet fully established. Mini Research: Depression? Demand is strong; saturation or over-supply do not exists, and singer, so pricing is relatively unhindered. This all means that these products produce very good returns and profitability. The market is receptive and about Depression, educated, which optimizes selling efficiencies and margins. Production and manufacturing overheads are established and are equal, costs minimised due to who wrote red riding, high volumes and all animals, good economies of scale.

These are great products and worthy of continuing investment provided good growth potential continues to exist. When it does not these products are likely to move down to cash cow status, and the company needs to who wrote little red riding hood, have the next rising stars developing from are equal, its problem children. After considering your business in terms of the Ansoff matrix and Boston matrix (which are thinking aids as much as anything else, not a magic solution in themselves), on a more detailed level, and for many businesses just as significant as the Ansoff-type-options, what is the significance of your major accounts - do they offer better opportunity for growth and Fluid, development than your ordinary business? Do you have a high quality, specialised offering that delivers better business benefit on a large scale as opposed to small scale? Are your selling costs and investment similar for large and all animals, small contracts? If so you might do better concentrating on Transmission Fluid, developing large major accounts business, rather than taking a sophisticated product or service solution to smaller companies which do not appreciate or require it, and cost you just as much to sell to as a large organization. This customer matrix model is used by many companies to understand and determine strategies according to are equal, customer types.

Assessing product type is helped by about Depression reference to singer all animals, the Boston matrix model. There is a lot of Economic Crisis Harms Workers Essay flexibility as to what constitutes 'good' and 'not so good customers' - use your own criteria. A good way to do this is to singer, devise your own grading system using criteria that mean something to your own situation. Typical criteria are: size, location, relationship, credit-rating and payment terms, is the customer growing (or not), the security of the supply contract, the service and support overhead required, etc. This kind of customer profiling tool and exercise is often overlooked, but it is a critical aspect of marketing and sales development, and of optimizing sales effectiveness and business development performance and Crisis Workers Essay, profitability. Each quadrant requires a different sales approach. The type of customer also implies the type of sales person who should be responsible for managing the relationship. A firm view needs to be taken before committing expensive field-based sales resources to 'not so good' customers. Singer? Focus prospect development (identifying and contacting new prospective customers) on the profile which appears in the top left quadrant. Identify prospective new customers who fit this profile, and allocate your business development resources (people and advertising) to Essay Mini Research: Depression, this audience.

Consider also What are your competitor weaknesses in terms of sectors, geographical territory and products or services, and how might these factors affect your options? Use the SWOT analysis also for assessing each competitor as well as your own organization or department. Many organizations issue a marketing budget from the top down (a budget issued by the Centre/HQ/Finance Director), so to speak, in singer, which case, what is your marketing budget and how can you use it to produce the best return on investment, and to help the company best to meet its overall business aims? Use the models described here to assess your best likely returns on marketing investment. The best way to sherwin leesburg, begin to model and plan your marketing is to have a record of your historical (say last year's) sales results (including selling and advertising costs if appropriate and available) on are equal, a spreadsheet. Mini? The level of detail is singer all animals are equal, up to you; modern spreadsheets can organize massive amounts of data and make very complex analysis quick easy. Data is vital and will enable you to Fluid Essays, do most of the analysis you need for marketing planning. Singer All Animals Are Equal? In simple terms you can use last year's results as a basis for planning and modelling the next year's sales, and the marketing expenditure and activities required to Transmission Essays, achieve them.

simple business plan or sales plan tools examples. These templates examples help the planning process. Split and analyse your business or sales according to your main products/services (or revenue streams) according to the profit drivers or 'levers' (variables that you can change which affect profit), e.g., quantity or volume, average sales value or price, % gross margin or profit. Add different columns which reflect your own business profit drivers or levers, and to provide the most relevant measures. Do the singer all animals, same for each important aspect of your business, for Workers example, split by are equal market sector (or segment): And, for example, split by distributor (or route to market): These simple split analysis tools are an sherwin williams leesburg, extremely effective way to plan your sales and business. Construct a working spreadsheet so that the bottom-right cell shows the are equal, total sales or gross margin, or profit, whatever you need to measure, and by Essays changing the figures within the singer all animals are equal, split (altering the Fluid, mix, average prices, quantities, etc) you can carry out all animals, 'what if?' analysis to develop the best plans. If you are a competent working with spreadsheets it is of zimbabwe, normally possible to assemble all of this data onto singer all animals a single spreadsheet and then show different analyses by Fluid Essays sorting and graphing according to singer all animals are equal, different fields. When you are happy with the overall totals for the year, convert this into a phased monthly plan, with as many lines and columns as you need and are appropriate for the business. Develop this spreadsheet by showing inputs as well as sales outputs - the quantifiable activity (for example, the Economic Workers, numbers of enquiries necessary to produce the planned sales levels) required to produce the singer are equal, planned performance.

Large businesses need extensive and Essay about Depression, multiple page spreadsheets. A business plan needs costs as well as sales, and will show profit as well as revenue and gross margin, but the principle is the same: plan the detailed numbers and values of what the business performance will be, and are equal, what inputs are required to achieve it. Here's a free MSExcel profit and Transmission Fluid Essays, loss account template tool for incorporating these factors and financials into a more formal phased business trading plan, which also serves as a business forecasting and all animals, reporting tool too. Sherwin Williams? Adapt it to suit your purposes. This plan example is also available as a PDF, see the Profit and singer all animals are equal, Loss Account (PL) Small Enterprise Business Plan Example (PDF).

The numbers could be anything: ten times less, ten times more, a hundred times more - the about Depression, principle is the same. Consider also indirect activities that affect sales and business levels, such as customer service. Identify key performance indicators here too, such as customer complaints response and resolution levels and are equal, timescales. Internal lead referral schemes, strategic partnership activity; the performance of other direct sales activities such as sales agencies, distributorships, export activities, licensing, etc. These performance factors won't normally appear on a business plan spreadsheet, but a separate plan should be made for them, otherwise they won't happen. write your marketing plan or business plan.

Your marketing plan is actually a statement, supported by relevant financial data, of how you are going to develop your business. Plans should be based on actions, not masses of historical data. Harms Middle-Aged Essay? The historical and market information should be sufficient just to explain and justify the opportunities, direction, strategy, and most importantly, the marketing actions, methods and measures - not to singer all animals are equal, tell the story of the past 20 years of your particular industry. What you are going to sell to whom, when and how you are going to sell it, how much contribution (gross profit) the sales produce, what the marketing cost will be, and what will be the Essay Research:, return on singer all animals, investment. As stated above it is easiest and Transmission Fluid Essays, best to singer all animals are equal, assemble all of this data onto a spreadsheet, which then allows data to be manipulated through the Workers, planning process, and all animals are equal, then changed and re-projected when the trading year is under way. The spreadsheet then becomes the basis of your sales and marketing forecasting and results reporting tool. As well as sales and marketing data, in most types of Harms Workers Essay businesses it is also useful to include measurable aims concerning customer service and singer all animals are equal, satisfaction.

The marketing plan will have costs that relate to a marketing budget in the overall business plan. The marketing plan will also have revenue and gross margin/profitability targets that relate to the turnover and profitability in the overall business plan. This data is essentially numerical, and so needs also some supporting narrative as to how the numbers will be achieved - the actions - but keep the narrative concise; if it extends to Economic, more than a half-dozen sheets make sure you put a succinct executive summary on the front. The marketing plan narrative could if appropriate also refer to indirect activities such as product development, customer service, quality assurance, training etc., if significantly relevant to achieving the marketing plan aims. Be pragmatic - marketing plans vary enormously depending on the type, size and maturity of business. Above all create a plan that logically shows how the business can best consolidate and grow its successful profitable areas. The marketing plan should be a working and truly useful tool - if it is, then it's probably a good one.

sample business plan, marketing plan or sales plan sample structure and example format/template. Keep the written part of the business plan as concise and brief as possible - most situations and high-ranking executives do not need to all animals, see plans that are an inch thick. King? If you can make your case on a half dozen pages then do so. Singer Are Equal? Particularly if your plan is of zimbabwe, more than 5-6 pages long, produce an executive summary (easiest to do when you have completed the plan) and insert it at the beginning of the document. If you need to include lots of reference material, examples, charts, evidence, etc, show these as appendices at the back of the document and make sure they are numbered and singer all animals, referenced during the main body of the Economic Harms Middle-Aged, plan.

Each new section should start at all animals the top of a new page. Number the pages. Important plans should be suitably bound. All business plans should be professionally and neatly presented, with no grammar and spelling errors, clearly laid out in Transmission Essays, an easy to read format (avoid lots of upper-case or fancy fonts or italics as these are all difficult to read). Your business plan contents and structure should be as follows: business plans structure - a business planning template. Title page: Title or heading of the all animals are equal, plan and brief description if required, author, date, company/organization if applicable, details of circulation and confidentiality.

Contents page: A list of contents (basically the sections listed here, starting with the Introduction page) showing page numbers, plus a list of appendices or addendums (added reference material at the back of the document) allowing the reader to find what they need and navigate the document easily, and to refer others to particular items and page numbers when reviewing or querying. Who Wrote Little Red Riding? Introduction page : Introduction and purpose of the plan, terms of reference if applicable (usually for formal and large plans or projects). Executive summary page: Optional and singer, usually beneficial, this should normally be no more than a page long (or it's not an executive summary) - the key points of the whole plan including conclusions, recommendations, actions, financial returns on Crisis Workers Essay, investment, etc., clearly readable in a few minutes. Main body of plan: sections and headings as required, see template below. Acknowledgments and bibliography/reference sources: if relevant (only required normally for singer very large formal plans) Appendices: appendices or addendums - additional detailed reference material, examples, statistics, spreadsheets, etc., for reference and not central to sherwin, the main presentation of your plan. business plans - main body sections examples template. This sample template is typical for a sales/marketing/new business development business plan. Are Equal? (A business plan for a more complex project such as an international joint-venture, or the formation of a new company including manufacturing plant or other overhead activities would need to Transmission, include relevant information and financials about the overheads and resources concerned, and the financials would need to show costs and profits more like a fully developed profit and singer, loss account, with cashflow projections, balance sheet, etc.) Where appropriate refer to your position regarding corporate ethics and social responsibility and Transmission Essays, the Psychological Contract. All Animals Are Equal? While these aspects are not mechanisms within the plan, they are crucial reference points.

Define your market - sector(s) and segment(s) definitions Quantify your market (overview only) - size, segmentation, relevant statistics, values, numbers (locations, people/users, etc) - make this relevant to you business Explain your market(s) - sector trends, eg., growth, legislation, seasonality, PEST factors where relevant, refer to Ansoff matrix, show the strategic business drivers within sector and segments, purchasing mechanisms, processes, restrictions - what are the factors that determine customers' priorities and needs - this is a logical place to refer to ethics and CSR (corporate social responsibility Explain your existing business - your current business according to sector, products/services, quantities, values, distributor, etc. Analyse your existing customer spread by customer type, values and products/services including major accounts (the 'Pareto Principle' or the '80:20 rule' often applies here, eg., 80% of your business comes from 20% of your customers) Explain your products and services - refer to Boston matrix and especially your strategic propositions (what these propositions will do for your customers) including your USP's and of zimbabwe, UPB's (see sales training section and acronyms) Explain you routes to market, gatekeepers, influencers and strategic partners - the other organizations/individuals you will work with to develop your market, including 'what's in singer, it for them', commissions, endorsements, accreditations, approvals, licenses, etc. Case studies and track record - the credibility, evidence and proof that your propositions and strategic partnerships work Competitor analysis, eg., SWOT analysis of your own business compared to SWOT analysis of about Mini Research: each competitor Sales/marketing/business plan (1 year min) showing sales and margins by product/service stream, mix, values, segment, 'distributor', etc, whatever is relevant, phased monthly, in singer are equal, as much detail as you need. Essay Depression? This should be on a spreadsheet , with as many different sheets as necessary to quantify relevant inputs and outputs. List your strategic actions (marketing campaigns, sales activities, advertising, etc) that will deliver the above, with costs and are equal, returns. Essay About? This should be supported with a spreadsheet, showing cost and return on investment for each activity. Tip: If the business plan concerns an existing activity, use the previous year's sales/business analysis as the all animals are equal, basis for the next year's sales/business plan. Transmission Fluid Essays? Adapt as necessary according to your new strategic plans.

other business planning and singer, marketing issues. staffing and training implications. Your people are unlikely to have all the skills they need to help you implement a marketing plan. You may not have all the Mini Depression, people that you need so you have to consider justifying and obtaining extra. Customer service is all animals are equal, acutely sensitive to who wrote little hood, staffing and training. Are all of your people aware of the aims of the business, its mission statement and your sales propositions? Do they know what their responsibilities are? How will you measure their performance? Many of these issues feed back into the business plan under human resources and training, where budgets need to all animals, be available to Essays, support the investment in these areas.

You should formulate a customer service charter, extending both your mission statement and your service offer, so as to inform staff and customers what your standards are. These standards can cover quite detailed aspects of all animals your service, such as how many times the telephone will be permitted to ring until the caller is gets an answer. Other issues might include: How many days between receipt and response for written correspondence. Complaints procedure and timescales for each stage. This charter sets customer expectations, so be sure you can meet them. Customers get disappointed particularly when their expectations are not met, and Fluid, when so many standards can be set at arbitrary levels, think of each one as a promise that you should keep. Business-to-business customers would expect to agree these standards with their suppliers and singer, have them recorded as part of their contracts, or as SLA's (service level agreements).

Increasingly, large customers demand SLA's to be tailored to their own specific needs, and Essay about Depression, the process of developing these understandings and agreements is absolutely crucial to the maintenance and development of singer are equal large contracts. Remember an Essay about Mini Research: Depression, important rule about are equal customer service: It's not so much the failure to meet standards that causes major dissatisfaction among customers - everyone can make a mistake - the biggest cause of upset is the failure of suppliers to inform customers and keep them updated when problems arise. Transmission? Not being told in advance, not receiving any apology, not getting any explanation why, and not hearing what's going to be done to singer are equal, put things right, are key areas of customer dissatisfaction, and therefore easy areas for suppliers to focus their efforts to about Depression, achieve and communicate improvements. A special point of singer are equal note for businesses that require a strong technical profile among their service staff: these people are often reactive by nature and so not good at taking initiative to identify and anticipate problem areas in who wrote little hood, customer service. It's therefore helpful to establish suitable mechanisms and are equal, responsibility to pick up problems and deal with them - a kind of trouble-shooting capability - which can be separately managed and sherwin, monitored at a strategic level. Are Equal? Do not assume that technically-oriented staff will be capable of sherwin williams leesburg proactively developing customer service solutions and singer, revisions to SLA's - they generally need help in of zimbabwe, doing so from staff with high creativity, empathy, communications and initiative capabilities. establish systems to measure customer service and staff performance. These standards and the SLA's established for large customers need to be visible, agreed with customers, absolutely measurable.

You must keep measuring your performance against them, and preferably publishing the results, internally and are equal, externally. Customer complaints handling is a key element: Measuring customer complaints is crucial because individual complaints are crucial areas to resolve, and also as a whole, complaints serve as a barometer for Essay the quality and performance of the business. You need to have a scheme which encourages, not discourages, customers to complain, to open the channels as wide as possible. Most businesses are too defensive where complaints are concerned, preferring to minimise their importance, or to seek to justify and excuse them. Wrong. Are Equal? Complaints are the opportunities to turn ordinary service into unbeatable service. Moreover, time and again surveys suggest that anything up to nine out of ten people do not complain to the provider when they feel dissatisfied - they just keep their dissatisfaction to themselves and about Research: Depression, the provider never finds out singer, there's a problem, even when the customer chooses to go elsewhere.

But every complaining customer will tell at least a couple of their friends or relations. Every dissatisfied staff member in the customer organization will tell several of their colleagues. Unreported complaints spawn bad feelings and the breakdown of relationships. It is imperative that you capture all complaints in order to: Put at ease and give explanation or reassurance to the person complaining. Sherwin? Reduce the chances of them complaining to someone else. Monitor exactly how many dissatisfied customers you have and what the all animals, causes are, and that's even more important if you're failing to deliver your mission statement or service offer! Take appropriate corrective action to prevent a re-occurrence. If appropriate (ie for king of zimbabwe large customers) review SLA's and all animals are equal, take the opportunity to agree new SLA's with the customer.

implications for IT, premises, and reporting systems. Also relating to your business plan are the issues of: Information Technology - are your computers and communications systems capable of little giving you the are equal, information and analysis you need? How do you use email - is it helping or hindering your business and the quality of service you give to about Research: Depression, your customers? What internet presence and processes do you need? How should your voice and data systems work together?

What systems need to be available to mobile staff? What customer relationship management (CRM) systems should you have? How should you consider all these issues to see the needs and all animals, opportunities? IT and communications systems increasingly offer marketing and Middle-Aged Workers Essay, competitive advantage to businesses in all animals are equal, all sectors - make sure you know hat IT can do for you and for about your customers. Premises - Review your premises and sites in light of your customer service, distribution, and customer relationship requirements. Singer Are Equal? Pay particular attention anywhere in your organization that your customers visit - the impression and service you give here is critical. Reporting systems - If you can't measure it you can't manage it, and where finance and Essay Mini Depression, business performance is concerned this is certainly true. First you must identify and agree internally your key performance indicators (KPI's). Identify every aspect of your service or performance that is important - then you need to are equal, be able to measure it and report on it, and where people are involved in Essays, performing to certain standards then the standards and the reporting needs to be transparent to them also. How do you report on all animals are equal, sales, marketing and business performance and interpret the Essay about Depression, results? Who needs to know?

Who needs to capture the data? communications and ongoing customer feedback are essential. Having an open dialogue with your customers is vital. There's a double benefit to all animals, your business in ensuring this happens: You nip problems in the bud and stay aware of how you're performing. Your customers feel better about the service you provide as a result of the communications, or from the fact that the channel is open even if they don't use it - it's human nature. Try to devise a standard feedback form. It can double as a promotional tool as well if it's made available on a wider scale. The form can carry details of your mission statement, service offer and your customer service charter. Consider carrying out a customer satisfaction and perceptions survey. There are many ways to do this on a small or large scale, and Mini Research:, valuable feedback is always obtained from customer survey exercises.

tips for starting a small business or self-employment - for non-financial people. Some of us are not naturally inclined towards the sort of all animals detailed financial thinking that is required for traditional detailed business planning. If this is you, you'll possess other valuable capabilities that will be useful in your own enterprise, and you'll maybe find it helpful to Essay about Mini, use this alternative approach to singer all animals, planning a new enterprise or self-employment. It can be stressful and counter-productive to try to use methods that are not natural or comfortable. If you are helping or advising others about starting their own enterprise or self-employment, the same principles apply. About Depression? Not everyone is naturally good at business planning, but everyone who dreams of being self-employed or who wants to singer are equal, start and run their own independent enterprise is capable of doing so, provided they work to their strengths, capabilities and passions.

People running successful enterprises come in all shapes and sizes, from leesburg, all backgrounds, all ages, with skills, passions, and capabilities in singer all animals, any field you can imagine. Anyone can run their own business or be successful in self-employment given the simple determination to do so. Business and enterprise is not just for Essay stereotypical 'business-types'; the benefits and advantages of being your own boss are available to us all. Here are some pointers for people considering starting their own new enterprise, or for helping others to singer, do the same. First, and especially if you are not clear of your own real strengths, or what direction to Transmission, pursue, focus on using tools to understanding your own personality style and strengths. Singer All Animals? Then use this knowledge to williams leesburg, imagine and realise how your natural capabilities can be used to singer all animals are equal, best effect in defining and providing your own services or running your own enterprise. The VAK and Multiple Intelligences tools on this site are helpful for king this purpose. They assess people's strengths completely differently to traditional IQ or academic evaluations, which are extremely narrow and generally not relevant at all for people who want to be their own boss. Understanding personality is also useful since personality-type greatly influences the way that a person approaches self-employment or running an enterprise, and singer all animals are equal, what sort of Economic Crisis Middle-Aged Workers Essay service or business to offer.

The Personality Styles page provides a lot of explanation about this. Many people are conditioned by schools and over-cautious parents to under-estimate their own potential and capabilities, which is a big reason to take a fresh look at all animals are equal what you are good at, and to re-think and understand better the ways that your personality type tends to be successful in life and business. There are many ways to king of zimbabwe, be successful and independent in life aside from singer all animals are equal, building and running a conventional business and adhering to conventional financial planning methods. The basic economics of becoming successfully independent in any sort of williams venture are actually extremely simple, and focusing on singer are equal, the following simple fundamentals (a process really) can help many folk turn your dream or an king of zimbabwe, idea into a successful enterprise or self-employment reality. All Animals Are Equal? It's usually easiest to think first of these factors in terms of daily, weekly or monthly numbers and values, and then to king of zimbabwe, extend the figures to give totals for a whole year: 1. What's your product or service? (What's good/special/different about your products or service that enough people will buy it? And importantly is this something that you have a real passion for? All successful enterprises are built on doing something the owner enjoys.)

2. All Animals? What does it cost to make/buy in/provide the product or service? (If you are buying and selling products or using materials consider the cost prices. If the main resource is your own time then attach a cost to Essay, your labour that reflects your available time for the work and the wage you need to draw. Divide your required annual wage by the number of work hours available to you, and this is your notional hourly labour cost.) 3. What price will the product/service sell for? (Ideally small businesses need a healthy profit margin or mark-up - doubling the cost is good if the market will accept it. All Animals? A mark-up of less than 50% is cause for concern unless you are selling products in relatively high volumes or values.

Price your products/services according to what the market will pay, not according to your costs. Fluid? Take into account your competitors and all animals are equal, what they charge and their relative quality. About Mini? Service businesses that use only the all animals are equal, person's time are often very attractive and profitable because there is no added complication of buying and holding stock - hence why window-cleaning, sign-writing, repairs, gardening, decorating, tutoring, writing, therapy, training, coaching and consultancy, etc., are such good businesses for people who prefer a simple approach to of zimbabwe, self-employment and all animals, enterprise. Consider the effect of king VAT especially for 'consumer' businesses - ie., selling to the general public - assuming your business is or must be VAT registered. Are Equal? Private consumers of course are more sensitive to VAT than business customers who can generally reclaim VAT should you have to add it to your prices.) 4. Who will buy the product/service? (Identify your customers and Research: Depression, market. Do you know this for singer all animals sure? Test your assumptions: this is a critical part of the proposition and generally benefits from Transmission, more thought and research to confirm that a big enough market exists for your idea. Consider your competition - what are people buying currently and all animals, why will they buy from you instead?) 5. How much/many do you need to sell in leesburg, a year? And how many customers do you need? (This is singer all animals are equal, a vital part of the proposition to king of zimbabwe, confirm that the gross profit (the difference between costs of all animals are equal bought in products/labour and sales revenues) covers your/their financial needs (including a living wage and other fixed costs of running the enterprise.

Again remember the Crisis Harms, affect of VAT on your selling prices if applicable.) 6. How will people know about the service/product? (You need to understand what advertising/marketing/enquiry-generation is necessary - activity and cost. All Animals? There is usually a cost for generating new customers, especially in the early stages of Essay about Depression a new enterprise. Once the business is established, say after six months to a year, 'word-of-mouth' referrals are for some businesses all that is singer are equal, required to produce new customers - especially those based in a local community, but virtually any new enterprise requires marketing at its launch. See the articles on marketing and selling.) 7. Does all this add up, and better still provide a cash surplus at the end of Research: Depression a year? - if so then it's probably a good business model. These basic questions represent the all animals are equal, typical 'table napkin' business proposition that is the start of most businesses, including very large complex ones. People who dislike and williams, are not fluent in detailed business calculations might find the above process a useful starting point when thinking about how to singer are equal, begin a new enterprise or a venture in self-employment. If this is Crisis Harms Middle-Aged, you, you are not alone: many visionary entrepreneurs can run a huge profitable business but have great difficulty putting together a proper business plan. Hence many highly successful business leaders rely heavily on their financial directors to take care of the financial details, leaving them free to get on with the business activity that makes best use of their natural skill, be it creativity, selling, service-provision, people-skills, technical skills, or whatever. Incidentally the above factors are the essential components which make up a basic Profit and all animals are equal, Loss Account, which is the primary management tool for a business of any scale and complexity.

Here's a free MSExcel profit and loss account template tool for extending these factors and financials into a more formal phased plan, which also serves as a business forecasting and reporting tool too. If in doubt about this seek some help from an Transmission, experienced business person or your accountant. Adapt it to suit your purposes. Singer All Animals Are Equal? The example PL trading plan is also available as a pdf. The numbers could be anything - ten times less, ten times more, a hundred times more - the principle is the same. company types and financial set up - quick guide.

When you have confirmed and refined the basic viability of your business idea you can then begin getting to grips with the more detailed aspects of forming the business itself. This necessarily includes deciding your type of Essay business constitution - the singer, legal format of your company - or 'company type' as it is often described. The Psychological Contract is increasingly significant within and relating to business constitution. Small (UK) businesses are most commonly one of the following: sole-trader - essentially a self-employed owner - no limited personal liability - relatively easy set up and administration. Sherwin Williams Leesburg? partnership - essentially a group of self-employed partners/owners - no limited personal liability - easy-ish set up and administration, although ultimately dependent on all animals, the complexity of the company and partnership. limited liability partnership (LLP) - as above, except that liability is limited to personal investments and guarantees. limited company (abbreviated to Economic Crisis Harms, Ltd after the singer are equal, company name) - liability is limited to the assets of the company - registered with Companies House and legally obliged to publish accounts. There are less common variations of limited companies, and other business structures and constitutions, for example: social enterprise - various structures including , trusts, associations and especially cooperatives - these are not common typical or traditional business structures, but social enterprises are growing in Economic Harms Middle-Aged Workers Essay, popularity, and will be explained in more detail on this website in singer all animals, due course. Fluid Essays? Meanwhile here is singer all animals are equal, useful information about king of zimbabwe cooperatives. public limited company (plc) - not appropriate for small companies. Sole-trader and partnership companies are very easy to singer, set up and williams, administer, but the owner/partners are personally liable for all business debts and singer, potential claims, so good insurance cover (including professional indemnity and sherwin, public liability) is singer all animals are equal, essential especially if business liabilities are potentially serious. A limited liability partnership offers protection to partners in terms of personal liabilities, in that liabilities are limited to the extent of Essay Depression personal investment and any other guarantees. This is singer all animals, considered to little hood, be too much personal exposure by many business people, in are equal, which case a limited company is the Transmission, obvious alternative.

A limited company exists in its own right - a tricky concept to understand for many people - basically meaning that financial liabilities belong to singer, the company (its shareholders, to the value of their shares in other words) rather than the directors and executives of the business, as would apply in a partnership. Limited companies ultimately offer more flexibility for large complex businesses but can be over-complicated and Essay about Depression, administratively heavy if all you want to do is run a local shop or landscape gardening business or modest training or coaching business. Whatever, consider carefully what type of company framework will suit you best. Once established it can be quite difficult to all animals, unravel and change if you get it wrong - not impossible, but a nuisance if you could have got it right first time with a bit of extra thought at Essay about the planning stage. A good accountant will help you decide what is best for your situation from a legal and all animals, financial standpoint, although before this you should think for yourself what sort of little hood business structure best fits your wider business situation, and especially your business aims and philosophy. Broad guidelines about business types are available from the UK Government business information Businesslink website. You'll need a business bank account.

In fact it is a legal requirement of all limited companies to have a business bank account. Shop around. All Animals? There are wide variations in of zimbabwe, services and singer, costs offered by the different banks. You must also understand and sherwin williams leesburg, organize the are equal, tax implications for your type of business. Before starting any business ensure also that you have the information and controls to account for and pay all taxes due. Helpfully to learn more about this in the UK, most tax affairs are within the responsibilities of HM Revenue and Customs - until they too change their name to something very silly.

That said, the williams, relevance today of HM (Her Majesty's) is a bit puzzling when you stop to think about it and surely due for updating to singer all animals are equal, the modern age. HMRC is another weird example of quirky UK Government departmental names and branding. God help us all, our country is sherwin leesburg, run by alien wannabe noblemen from the middle ages. VAT (Value Added Tax or your national equivalent) is an issue warranting serious thought if your business is small enough to have a choice in the matter. Beyond a certain turnover (?68,000 as at 2010) any UK business must register for VAT. Check the HMRC website for the current position.

Being VAT registered means you must charge VAT on all VAT-rated supplies, which means also that the singer are equal, VAT you receive on payments from your customers must be paid to HM Revenue and Customs. Essay? (No you cannot keep it, even though some accidentally try to, and others think they are entitled to.) Being VAT registered also enables you to reclaim VAT that you pay on business costs, although there are some notable exceptions, like company cars. Retail and are equal, consumer businesses are especially affected by of zimbabwe VAT. Private consumers cannot claim back VAT, so the effect of singer all animals VAT on pricing and margins needs careful thought in planning any consumer business. Up to a certain level of who wrote little hood turnover (in the UK) becoming registered for VAT is optional.

If your business turnover is singer, likely to red riding hood, be below the threshold for mandatory VAT registration, you must decide for yourself if the advantages outweigh the disadvantages. The main advantages of singer all animals VAT registration are: your business will be perceived by certain people - especially other businesses - to be larger and more credible (not being registered for VAT indicates immediately that your turnover is sherwin, below the VAT threshold) you will be able to reclaim VAT that you are charged on legitimate allowable business costs. The main disadvantages of singer all animals are equal being VAT registered are: the administrative burden in keeping VAT records and Essay Mini, submitting VAT returns (although this has been enormously simplified in recent years so that for small simple businesses it is really not a problem at all) risks of getting onto singer all animals cashflow difficulties if you fail to set funds aside to pay your VAT bills (see the tax tips below) Information about VAT (and all other tax issues) is at the UK Government HM Revenue and Middle-Aged Workers Essay, Customs website: http://www.hmrc.gov.uk. VAT is not the only tax. Taxes are also due on company profits (sole-traders or partnerships profits are taxed via personal earnings of the sole-trader or partners) and on singer all animals are equal, staff salaries (national insurance). A sole-trader or partnership can employ staff, in which case national insurance tax is due on Transmission Essays, salaries paid to employees, which is singer all animals are equal, different to the tax that employees pay themselves.

Failing to retain funds in a company to pay taxes is a serious problem that's easily avoided with good early planning. Contact your tax office. Inform them of your plans and seek their help. Tax offices are generally extremely helpful, so ask. You can even talk to a real person on the phone without having to breach a six-level automated menu system. Ideally find a decent accountant too.

Preferably one who comes recommended to of zimbabwe, you. With all the greatest respect to accountants everywhere, accountants are quite commonly very intense people, like solicitors and scientists, very much focused on singer all animals are equal, process, accuracy, rules, etc., which in terms of personality fit can be a little at odds with the style of many entrepreneurs. So again shop around and find an Economic Crisis Middle-Aged Workers Essay, accountant with whom you can share a joke and a beer or something from the singer are equal, human world. The relationship between a business person and his/her accountant is crucial if the business is to grow and develop significantly. King Of Zimbabwe? Accountants might seem at times to all animals are equal, be from another planet, but I can assure you the good ones are bloody magicians when it comes to business development, especially when the figures get really interesting. The statement that one stroke of an accountant's pen is mightier than the world's most successful sales team, is actually true. For many entrepreneurs, the ideal scenario is to about Depression, grow your business large enough to support the cost of a really excellent finance director, who can take care of all the all animals are equal, detailed legal and financial matters for you, and of zimbabwe, leave you completely free to concentrate on growing the business - concentrating your efforts and ideas and strategy externally towards markets and customers, and internally towards optimizing innovation and your staff. See the quick tax tips below, especially for small businesses which might not easily be able to achieve immediate and accurate control of their tax liabilities, which is one of the major early risks for a new successful small business. tax tips - understanding and accounting for taxes from the start. A significant potential problem area for newly self-employed people, and for new business start-ups, is failing to budget and save for singer all animals inevitable taxes which arise from your business activities.

N.B. Essay? These tips are not meant to be a detailed comprehensive guide to singer are equal, business taxation. This section merely addresses a particular vulnerability of new start-up businesses in king of zimbabwe, failing to set aside sufficient reserves to meet tax liabilities, especially small businesses, and even more especially sole-traders and singer are equal, partnerships and small limited companies, which lack expertise in accounting and consequently might benefit from these simple warnings and who wrote little red riding, tips related to singer are equal, tax liabilities. In general these issues would normally be managed via a cashflow forecast, together with suitable financial processes to allocate and make payments for all costs and liabilities arising in the course of trading. I recognise however that many small business start-ups do not begin with such attention to financial processes, and it's primarily for those situations that these particular notes are provided. These notes in no way suggest that this is the normal fully controlled approach to planning and Crisis Middle-Aged Essay, organizing tax liabilities and other cashflow issues within any business of significant scale.

This is simply a pragmatic and practical method aimed at averting a common big problem affecting small business start-ups. While your type of company and business determines precisely which taxes apply to you, broadly taxes are due on sales (for VAT registered businesses in the UK, or your VAT equivalent if outside the UK), and on the profits of your business and your earnings. Are Equal? If you employ staff you will also have to Depression, pay national insurance tax on employees' earnings too. Generally sole-traders and partnerships have simpler tax arrangements - for example, profits are typically taxed as personal earnings - as compared with the more complex taxes applicable to limited companies, which also pay taxes on company profits and all animals, staff salaries. Whatever, you must understand the tax liabilities applicable to your situation, and budget for them accordingly.

You must try to seek appropriate financial advice for your situation before you commence trading. Indeed understanding tax basics also helps you decide what type of company will best suit your situation, again, before you begin trading. The potential for nasty financial surprises - notably tax bills that you have insufficient funds to pay - ironically tends to increase along with your success. This is because bigger sales and profits and earnings inevitably produce bigger tax bills (percentage of Essay Depression tax increases too in the early growth of all animals a business), all of which becomes a very big problem if you've no funds to pay taxes when due. The risks of Economic Crisis Middle-Aged Workers getting into difficulties can be greater for singer are equal the self-employed and small partnerships which perhaps do not have great financial knowledge and experience, than for larger Limited Company start-ups which tend to have more systems and Essay Depression, support in financial areas. Start-ups are especially prone to tax surprises because the first set of tax bills can commonly be delayed, and singer are equal, if you fail to account properly for all taxes due then obviously you increase the chances of Economic Middle-Aged Workers spending more than you should do, resulting in not having adequate funds to cover the all animals, payments when they are due. Risks are increased further if you are new to self-employment, previously having been employed and Fluid Essays, accustomed to receiving a regular salary on which all taxes have already been deducted, in other words 'net' of tax. It can take a while to appreciate that business revenues or profits have no tax deducted when these earnings are put into your bank account; these amounts are called 'gross', because they include the tax element. Therefore not all of your business earnings belong to you - some of the money belongs to the taxman. It's your responsibility to deduct the taxes due, to set this money aside, and to all animals are equal, pay the tax bills when demanded.

Additionally, if you are a person who is in the habit of spending everything that you earn, you must be even more careful, since this tendency will increase the risks of your being unable to pay your taxes. Failing to little hood, get on top of the reality of taxes from the very beginning can lead to singer all animals, serious debt and cashflow problems, which is a miserable way to run a business. So you must anticipate and set aside funds necessary to meet your tax liabilities from the very start of your business, even if you do not initially have a very accurate idea of what taxes will be due, or you lack effective systems to Essay Depression, calculate them - many small start-ups are in this position. Nevertheless it is singer all animals, too late to start thinking about tax when the first demands fall due. If when starting your business you do not have information and Essay about, systems to singer all animals, identify and account accurately for red riding your tax liabilities, here are two simple quick tax tips to avoid problems with the taxman: You must estimate your tax liabilities and ensure that you set aside funds to cover these liabilities while you are banking your payments received into the business. The easiest way to do this is to identify the taxes applicable to your business, for example VAT and your own personal income tax and all animals are equal, national insurance.

Identify the percentages that apply to your own situation and earnings levels. You can do this approximately. It does not need to be very precise. Add these percentages together, and Economic Crisis Workers Essay, then set aside this percentage of all your earnings that you receive into your business. Put these monies into are equal, a separate savings account where you can't confuse them with your main business account, i.e., your 'working capital' typically held in a current account. Always over-estimate your tax liabilities so as to set aside more than you need.

Having a surplus is not a problem. Having not enough money to pay taxes because you've under-estimated tax due is a problem; sometimes enough to kill an otherwise promising business. Here's an example to show how quickly and easily you can plan and set aside a contingency to pay your tax bills, even if you've no experience or systems to Economic Crisis Harms Workers, calculate them precisely. Singer? This example is based on a self-employed consultancy-type business, like a training or coaching business, in which there are no significant costs of sales (products or services bought in) or overheads, i.e., revenues are effectively the sherwin, profits too, since there are minimal costs to offset against profits: example of estimating and setting aside money to pay taxes. 1. In the UK VAT on most products and services is 17.5%. All Animals Are Equal? This equates (roughly) to 15% when calculating the Depression, VAT element within a VAT-inclusive amount. This means that you can set aside 15% of all animals are equal your revenues and reliably be sure of covering your VAT liabilities. 2. In the UK personal income tax and national insurance combined is roughly 30% of earnings up to about ?30,000 (a little over in Depression, fact), rising to 49% - call it 50% - of earnings above ?30k - roughly. N.B.

Income tax and national insurance are calculated on singer, taxable earnings, which exclude money spent on Essay about Mini Research:, legitimate business costs, and VAT received. These figures in the above example are approximate I emphasise again, which is all you need for this purpose, moreover the approximations are on the high side of what the precise liabilities actually are. Accountants call this sort of thinking 'prudent'. It's a pessimistic approach to singer are equal, forecasting liabilities rather than optimistic, which is fundamental to good financial planning and management: if the pessimism is wrong then you end up with a surplus (which is good), but if you are wrong in making optimistic forecasts and estimates (over-ambitious sales, and lower-than-actual costs and liabilities), then you run out of money (which is bad). Back to the percentages.. Knowing the income tax percentages enables you to set aside a suitable percentage of your earnings when you receive them into the business. Of Zimbabwe? Roughly speaking, for earnings up to ?30k you need to are equal, set aside 30% to cover income tax and national insurance. For earnings over ?30k you need to set aside 50% to cover your income tax and national insurance. (Earnings below ?30k remain taxable at 30%).

Remember you can arrive at these figures based on Economic Middle-Aged Workers Essay, the VAT exclusive revenues, but to keep matters simpler it is easier to use an adjusted total percentage figure to apply to the total gross earnings. Are Equal? If it's kept very simple and quick you'll be more likely to about, do it - and/or to communicate the method effectively to all animals are equal, your partner if they are responsible for handling the financials, as often happens. Given this example, if in Essay about, your first year your gross revenues (banked payments received) are say ?50,000, assuming you are VAT registered, then your tax liabilities will be (roughly): From this example you can see that setting aside 45.5% of earnings (yes it's a lot isn't it - which is why you need to anticipate it and singer are equal, set the Mini Research: Depression, money aside) would comfortably cover VAT and income tax liabilities. To be extra safe and simpler in singer all animals are equal, this example you could round it up to 50%. The tax liability will obviously increase with increasing revenues - and in percentage terms too regarding personal income tax, since more earnings would be at little hood the higher rate. You must therefore also monitor your earnings levels through the year and singer all animals, adjust your percentage tax contingency accordingly. As stated already above, the risk of under-estimating tax liabilities increases the about, more successful you are, because tax bills get bigger. In truth you will have some costs to offset against the earnings figures above, but again for the purposes of establishing a very quick principle of saving a fixed percentage as a tax reserve until you know and can control these liabilities more accurately, the above is a very useful simple easy method of all animals initially staying solvent and on top of your tax affairs, which are for many people the most serious source of nasty financial surprises in successful start-up businesses.

The above example is very simple, and is provided mainly for small start-up businesses which might otherwise neglect to provide for tax liabilities. The figures and of zimbabwe, percentages are not appropriate (but the broad principle of forecasting and providing funds for tax liabilities is) to apply to retail businesses for example, or businesses in singer, which staff are employed, since these businesses carry significant costs of sales and little red riding hood, overheads, which should be deducted from all animals are equal, revenues before calculating profits and taxes liabilities. Neither does the example take account of the various ways to who wrote little red riding, reduce tax liabilities by reinvesting profits in the business, writing off stock, putting money into pensions, charitable donations, etc. A third tip is - in fact it's effectively a legal requirement - to inform your relevant tax authorities as soon as possible about your new business. Preferably do this a few weeks before you actually begin trading. That way you can be fully informed of the tax situation - and your best methods of singer are equal dealing with tax, because there are usually different ways, and sometimes the differences can be worth quite a lot of money. I do not go into more detail about Harms Essay tax here because it's a very complex subject with wide variations depending on your own situation, for which you should seek relevant information and advice from a qualified accountant and/or the relevant tax authorities. template and all animals, structure for a feasibility study or project justification report. First, and importantly, you need to clarify/confirm the criteria that need to be fulfilled in order to Essay about Research: Depression, justify starting or continuing the project or group, in other words, what do the decision-makers need to see in order to approve the project or its continuation ? Then map these crucial approval criteria into the following structure. In other words, work through the singer all animals, following template structure according to, and Essay about, orientated as closely as you can to, the approval criteria . (These points could effectively be your feasibility study or report justification structure, and are equal, headings.) past, present and particularly future ('customer') need (for the outputs/results produced by group or project) benefits and outcomes achieved to date for what cost/investment benefits and king of zimbabwe, outcomes to be produced in the future resources, costs, investment , etc., required to produce future required outcomes and benefits (identify capital vs revenue costs, i.e., acquisition of major assets and ongoing overheads) alternative methods or ways of satisfying needs, with relative cost/return (return on investment) comparisons (ie., what other ways might there be for satisfying the need if the group or project doesn't happen or ceases?) outline strategy and financial plan , including people, aims, philosophy , etc (ideally tuned to meet the authorising power's fulfilment criteria) for proposed start or continuation of project (assuming you have a case, and all animals, assuming there is no better alternative) Keep it simple.

Keep to the facts and figures. Crisis Harms Middle-Aged Workers? Provide evidence. Be clear and concise. Refer to the tips about effective writing. Singer Are Equal? If possible present your case in person to Transmission, the decision-makers, with passion, calm confidence and style.

Look at the tips on presentations, and assertiveness. tips on finding and working with business planning advisors and consultants. If you need help putting together a business plan, and if you want to singer all animals, get the Harms Middle-Aged, best from the engagement, it's important to find the singer all animals, right person to work with, and to establish and maintain a good working relationship with them. If you are great big organisation you'll probably not need to work with outsiders, and if you do then you'll probably opt for sherwin a great big supplier, however there are significant benefits from working with much smaller suppliers - even single operators - and if you are a small business yourself, then this is singer, probably the best choice anyway: to seek a good single operator, or small partnership of experts. About Research: Depression? Here are some ideas of what to look for. You'll be best finding someone who meets as much of this criteria as possible: lives close-by you so you can work face-to-face with them and get to singer all animals, know each other properly, and so that their time is who wrote little red riding, efficiently used, instead of being in singer all animals, traffic on their way to and from your place is high integrity and Research:, very discreet is all animals, grown-up and got no baggage or emotional triggers - wise and mature - and of zimbabwe, it needn't be an age thing can help you see and decide where and how you want to take the business, rather than tell you where he/she thinks you need to singer are equal, go - a mentor not an instructor understands or can immediately relate to king, your industry sector and type of work is experienced working with small family companies, but is also a big picture strategist and visionary (advisors who've only singer all animals are equal ever worked with big corporations can sometimes be a bit free and about Research:, easy with relatively small amounts of money - you need someone with a very very practical approach to managing cash-flow, and real business realities, who've worked in all animals, situations without the protection of vast corporate bureaucracy and the lack of who wrote hood transparency that this often brings) is triple-brained or whole-brained - mostly front-brained - (see the stuff on Benziger) - intuitive-creative, thinking, but also able to be personable and all animals are equal, grounded, subject to the point below complements your own strengths and Harms Workers, fills the gaps and weaknesses in your collective abilities (again see the singer all animals, stuff on Benziger and Jung etc) - ie., if collectively you need hard facts and little red riding, figures and logic then seek people with these strengths - conversely if you are strong on all this, then seek the creative humanist ethical strengths - he/she must work with you in singer, a balanced team - so that the little red riding, team has no blind spots, and no subjective biases in style or emphasis has two or three referees you can talk to and see evidence of are equal past work (although if you check most of the above it will be a formality) doesn't smoke or drink too much isn't desperate for the work. As regards finding someone like this, without doubt the Depression, most reliable and quickest method is by networking introductions through trusted people. The person you seek might be three or more links away, but if it's a friend or associate of someone trusted, by someone who's trusted, by someone you trust, then probably they'll be right for singer you. Start by talking to people you know and Economic Crisis Essay, asking if they know anyone, or if they know anyone who might know anyone - and take it from there. The chances of finding the right person in singer all animals, the local business listings or directory, out who wrote, of the blue and from cold, are pretty remote. Replying to adverts and marketing material from consultants is a lottery too.

You'll find someone eventually but you'll need to kiss a lot of frogs first, which takes ages and is not the cleverest way to singer, spend your valuable time. For something so important as business planning advice or consultancy use referrals every time. Referrals work not only because you get to find someone trusted, but the person you find has a reasonable assurance that you can be trusted too, you see: good suppliers are just as choosy as good clients. It works both ways. Be prepared to reward the person in whatever way is little red riding hood, appropriate and fair (I'm thinking percentage share of incremental success beyond expectations - perhaps even equity share if the singer are equal, person is really good and you'd value their on-going contribution and help). Often the red riding hood, best people won't ask for much money up front at all, but from your point of view you will attract a lot more commitment and work beyond the call of singer all animals normal duty from them if you reward higher than they ask or need. Good suppliers are immensely motivated by Harms Middle-Aged Essay good clients and lots of appreciation, even if they don't want the financial reward. Good suppliers have usually seen too many ungrateful greedy people taking them for granted and penny pinching, and will tend to sack clients like these without even telling them why, and all animals are equal, move on to more deserving enjoyable work with people who are fair and sherwin leesburg, appreciative, which is singer are equal, how you'll be I'm sure.

Finally, when you've found the right person, always continually agree expectations and invite feedback about how the hood, relationship is working, not just how the all animals are equal, work is going. starting your own business - or starting any new business. These are the simple rules for planning and starting your own business. The principles also apply to sherwin williams, planning and starting a new business within an organisation for someone else. In amongst the distractions and details of new business planning, it is important to keep sight of the basic rules of new business success: Your successful new business must offer something unique that people want. Uniqueness is vital because otherwise there is no reason for customers to buy from you. Anyone can be or create a unique business proposition by thinking about it clearly. Uniqueness comes in all shapes and sizes - it's chiefly being especially good and different in a particular area, or field or sector.

Uniqueness can be in a product or service, or in a trading method, or in you yourself, or any other aspect of your business which makes what you are offering special and appealing to people. You will develop your own unique offering first by identifying what people want and which nobody is providing properly. Second you must ensure that your chosen unique offering is also an extension of your own passion or particular expertise or strength - something you will love and enjoy being the singer are equal, best at - whatever it is. Every successful business is little red riding hood, built on someone's passion. new business start-ups by older people. If you already have a career behind you, and are equal, you wonder if you've got it in you to compete and Transmission Fluid, succeed in the modern world, consider this. First - you have definitely got it in you to succeed. Experience and wisdom are fundamental building blocks of success, and singer all animals are equal, will be for you from the moment you start looking at yourself in Essay about Depression, this way.

The reassuring wisdom that older people generally possess is extremely helpful in forming trusting relationships - with customers, suppliers, partners, colleagues, etc - which are essential for good business. Added to this, as we get older we have a greater understanding of our true passions and capabilities; we know our strengths and styles and tolerances. Singer Are Equal? This gives older people a very special potency in business. Older people know what they are good at. They play to their strengths. Essay Depression? They know which battles they can win, and which to avoid. Older people are also typically better at handling change and adapting to new things than younger people. This is singer all animals, because older people have had more experience doing just this. Adapting to change and working around things are significant capabilities in achieving new business success.

If you are an older person considering starting a new business, think about the things you can do better than most other people - think about your strengths and use them. business start-ups for younger people. Younger people can be very successful starting new businesses just as much as older people can be. The essential principle of playing to your strengths applies, although the implications are different for younger people compared to Economic Crisis Harms Middle-Aged Workers, older people. Younger people are likely to have lots of fresh ideas. All Animals Are Equal? This is an advantage, so avoid people pour cold water on them. Test your ideas on potential customers, rather than to take advice from those people who are ready with their buckets of water.

Next, get the help you need. It's difficult for little hood young people to know all the answers. You'll have the ideas and the energy to make things happen, but consider the gaps in your experience, and singer, the things you don't enjoy doing, and seek good quality reliable help for these things. Getting good help at what you can't do or don't want to Crisis Workers, do will enable you to singer all animals, put all your energy into what you are good at and what you want to spend your time doing. Young people sometimes try to force themselves to fit into Transmission Essays, roles or responsibilities that are not comfortable or natural. This is de-stabilising and stressful. Learn what you love and excel at, and singer, focus on sherwin williams leesburg, building success from this.

Which brings us back to playing to your strengths. All successful businesses (and people who become successful working for singer others) are based on the person using personal strengths and pursuing personal passions. Success in business is Essay Mini, always based on doing something you love and are equal, enjoy, which is fundamentally related to your natural strengths and unique personal potential, whatever that is. The sooner you identify these things in yourself, the sooner will build sustainable business success. planning business success - in summary. Spreadsheets, mission statements, planning templates and Fluid, other process elements of new business creation and development are tools. They enable the singer, business to be properly structured, started and run. They are essential of Essay Mini Research: Depression course, but in themselves they don't determine success. Business success is all animals are equal, determined by deeper factors. Increasingly business success depends on having a solid philosophical foundation - where relevant interests, inside and outside of the organization, are balanced rather than conflicting. The bigger the business, the more widely it must consider how it relates to external interests and Economic Crisis Harms Workers Essay, responsibilities - to society and the world at large.

A business with this sort of harmony and balance built into its shape and principles at the outset has a huge advantage over singer all animals are equal a business which contains tensions and competing pressures. Transmission Fluid Essays? Within these considerations, relationships - as explained by the Psychological Contract - are crucially important in every business. Businesses ultimately depend on people, and singer, people depend on relationships. Aside from this - and without diminishing the significance of other vital business components such as reliability, value, quality, etc., which are necessary merely to survive at sherwin williams leesburg a basic level - uniqueness and passion are the remaining special ingredients for success: Uniqueness (just one word, with so many implications) - so that people will want what you offer, and singer all animals, Passion, so that you will enjoy being and offering your best - and so that this belief and commitment conveys to others.

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european writers Brussels, 16 July 2009. Twelve European Authors receive the European Union Prize for Literature. The names of twelve European authors to receive the first ever European Union Prize for Literature were announced today by t he European Commission, the European Booksellers Federation (EBF), the European Writers' Council (EWC) and the Federation of European Publishers (FEP). The prizes will be presented during an singer are equal, Award ceremony in Brussels on 28 September. In recognition of his oeuvre and literary success Henning Mankell, the well-known and bestselling Swedish author, has accepted the role of Ambassador of the European Union Prize for Literature for Crisis Harms Middle-Aged Essay this year. The award ceremony on the 28 th of September will be attended by the Commission President Jose Manuel Barroso , the Commissioner for Education and Culture Jan Figel' , the prize winning authors, the newly-appointed Ambassador of the European Union Prize for Literature Henning Mankell , and many European writers, artists, publishers, editors and other personalities from the European book publishing and cultural scene.

It will be held in singer are equal the Flagey Theater in Brussels. Commissioner Figel ' said: This prize spotlights the Harms Middle-Aged Workers excellence of literary talents in Europe and are equal, all they have to offer. It underlines Europe's strength in who wrote little red riding the quality and creativity of its literary output. The prize is aimed at getting the works of new authors off the book shelves and into singer the hands and hearts of people across Europe.'' EBF President, John Mc Namee , commented: Today's prize announcements are the culmination of a lengthy collaboration between the European Commission, EBF, EWC and FEP. Economic Harms Middle-Aged Workers? To have such a prize is wonderful for authors, publishers and booksellers. All Animals Are Equal? It's an opportunity to bridge cultural gaps within Europe and create a greater understanding of each other.

EBF are delighted to be involved and red riding, look forward to future years working together. The creative writer is one of mankinds best sources of richness. Writers give us the future by creating alternative ways of living, or by criticising and envisioning new realities. The European Union Prize for Literature is a celebration and acknowledgment of the work by prominent talents who constitute the driving force behind the singer are equal classics of tomorrow, s aid Pirjo Hiidenmaa , EWC President. FEP President, Federico Motta added: Today's announcements highlight the fundamental role of all players in the book value chain: transforming wonderful acts of creativity by individual citizens of different European countries, with different languages and cultures, into works that are appealing to about Research:, people across the whole continent and that contribute to increasing the diversified European cultural heritage. The Award Ceremony will follow the singer all animals are equal 'Culture in Motion' Conference the conference presenting project results from the Essay EU's Culture programme and are equal, will precede the European Culture Forum on 29 and 30 September and will be bringing together 600 interested parties from the red riding hood field of culture.

The authors and their works will then be presented during the Frankfurt Book Fair in October and other promotional activities will be going on throughout the year and in 2010. The aim of th e prize is to singer all animals, put the spotlight on the creativity and diverse wealth of Europes contemporary literature, to about Mini Depression, promote the circulation of singer all animals, literature within Europe and encourage greater interest in non-national literary works. The prize will be granted in three phases , in the years 2009, 2010 and 2011, with 11 or 12 winners each time. By 2011, a winner will have been announced for each the 34 countries participating in the EU Culture Programme. The phases are as follows: Phase 1, 2009 : Austria, Croatia, France, Hungary, Ireland, Italy, Lithuania, Norway, Poland, Portugal, Slovakia and Sweden. Phase 2, 2010 : Belgium, Cyprus, Denmark, Estonia, Germany, Finland, Luxembourg, Former Yugoslav Republic of Economic Middle-Aged Workers, Macedonia , Romania, Slovenia and Spain. Phase 3, 2011 : Bulgaria, Czech Republic, Greece, Iceland, Latvia, Liechtenstein, Malta, Serbia, The Netherlands, Turkey and all animals are equal, United Kingdom. In order to select the 2009 winners, national juries were set up to Fluid, choose a talent in the field of contemporary literature (fiction) in their country. The value of the Prize is a lump sum of 5 000 Euros for each winner.

Additionally, measures will be also taken within the Culture Programme to stimulate the translation of the winning authors' works. The prize is co-funded through the European Union's Culture Programme and a Con sortium consisting of EBF, EWC and FEB. The Programme supports trans-national cultural cooperation projects involving operators from a minimum of three different countries participating in the programme. It also provides specific support for all animals the translation of literary works and is open to all cultural sectors except audiovisual, for which a separate programme exists. Harms Essay? The Programme also supports the European Union Prize for Cultural Heritage, the European Prize for all animals Contemporary Architecture (Mies van der Rohe Awards) and the European Border Breaker Awards (for debut artists who reach audiences outside their own country). The first twelve winners of the European Prize for Literature are: Winning author: Mr Paulus Hochgatterer. Book awarded: Die Su ? e des Lebens (2006) in English: the Sweetness of Middle-Aged, Life. Publishing house: Paul Zsolnay Verlag, Wien. Winning author: Mrs Mila Pavicevic. Book awarded: Djevojcica od leda i druge bajke (2006) in English: Ice Girl and Other Fairy-tales.

Publishing house: Naklada Boskovic, Split. Winning author: Mrs Emmanuelle Pagano. Book awarded: Les Adolescents troglodytes (2007) Publishing house: Editions P.O.L, Paris. Winning author: Mrs Szecsi Noemi.

Book awarded: Kommunista Monte Cristo (2006) In English Communist Monte Cristo. Publishing house: Tericum, Budapest. Winning author: Mrs Karen Gillece. Book awarded: Longshore Drift (2006) Publishing house: Hachette, Dublin. Winning author: Mr Daniele Del Giudice. Book Awarded: Orizzonte mobile (2009) - in English : Movable Horizon.

Publishing house: Giulio Einaudi editore. Winning author: Laura Sintija Cerniauskaite. Book Awarded: Kvepavimas i marmura ( 2006) - In English Breathing into singer all animals Marble. Publishing house: Alma Littera. Winning author: Mr Carl Frode Tiller. Book Awarded: - Innsirkling (2007) - in English : Encirclement. Publishing house: Aschehoug. Winning author: Mr Jacek Dukaj. Book Awarded: LOD ( 2007 ) In English ICE. Publishing house: Wydawnictwo Literackie.

Winning author: Mrs Dulce Maria Cardoso. Book Awarded: Os Meus Sentimentos (2005) Publishing house: Asa Editores. Winning author: Pavol Rankov. Book Awarded: Stalo sa prveho septembra (alebo inokedy) (2008) - In English It Happened on September the First (or whenever) Publishing house: Kalligram. Winning author: Mrs Helena Henschen.

Book Awarded: I skuggan av ett brott (2004) . In English The Shadow of of zimbabwe, a Crime. Publishing house: Brombergs. The CV s for the 2009 winners: Winning author: Mr Paulus Hochgatterer. Book awarded: Die Su ? e des Lebens (2006) in English: the singer are equal Sweetness of Life. Publishing house: Paul Zsolnay Verlag, Wien.

Paulus Hochgatterer , born in leesburg 1961, lives as a writer and child therapist in Vienna. He has received diverse literary prizes and commendations, most recently the Elias Canetti Stipend of the town of Vienna, and is the author of several novels and story collection. Winning author: Mrs Mila Pavicevic. Book awarded: Djevojcica od leda i druge bajke (2006) in English: Ice Girl and Other Fairy-tales. Publishing house: Naklada Boskovic, Split. Mila Pavicevic was born in Dubrovnik on all animals are equal, the 4 th of July 1988.

She reads Comparative literature and Greek language and literature at the Zagreb University. She received several literary awards for young writers in Croatia. Winning author : Mrs Emmanuelle Pagano. Book awarded: Les Adolescents troglodytes (2007) Publishing house: Editions P.O.L, Paris.

Emmanuelle Pagano was born in Aveyron in September 1969. She lives today in Ardeche, with three children, born in April 1991, September 1995 and Crisis Middle-Aged Essay, May 2003. She graduated in Fine Arts, and has done university researches in the field of esthetics in the cinema as well as the are equal multimedia. Winning author: Mrs Szecsi Noemi. Book awarded: Kommunista Monte Cristo (2006) In English Communist Monte Cristo. Publishing house: Tericum, Budapest. Szecsi Noemi (1976), writer and translator. She graduated in Finnish and Essay about Depression, English in Budapest, and studied cultural anthropology in Helsinki. She published her first novel, Finno-Ugrian Vampire in 2002, reprinted in 2003 due to its success. The script based on the novel was shortlisted by the workshop of singer all animals are equal, Sundance Institute . Communist Monte Cristo , published in 2006 besides being a historical novel and a saga of Transmission Essays, a family is an all animals are equal, artistic interpretation of the history of communist idea in Hungary based on elaborate research. Winning author: Mrs Karen Gillece.

Book awarded: Longshore Drift (2006) Publishing house: Hachette, Dublin. Karen Gillece was born in Dublin in 1974. She studied Law at University College Dublin and worked for Essays several years in the telecommunications industry before turning to writing full-time. She was short listed for the Hennessy New Irish Writing Award in 2001, and her short stories have been widely published in literary journals and magazines. Longshore Drift has been translated into German, and is published by Verlagsgruppe Random House. Winning author: Mr Daniele Del Giudice.

Book Awarded: Orizzonte mobile (2009) - in English : Movable Horizon. Publishing house: Giulio Einaudi editore. Daniele Del Giudice was born in Rome in singer are equal 1949. Workers Essay? The first novel he published was Lo stadio di Wimbledon (Einaudi 1983). This book was followed by Atlante occidentale (Einaudi, 1985), a novel about changes of perceptions and feelings, an anthropological mutation caused by science and widespread technology, set in singer all animals Geneva in the enormous nuclear accelerator in the heart of Europe where a young physicist works on matters tiniest elements and where new languages and objects are created. This attention to the scientific sector, to Middle-Aged, innovations in daily behaviour and shared perceptions, is also present in singer are equal later novels and short stories such as Nel museo di Reims (Mondadori, 1989), Staccando lombra da terra (Einaudi, 1994), and Mania (Einaudi, 1997), Daniele del Giudices books have won many awards: the Viareggio Prize in 1983, the 1995 Bagutta Prize, the Workers Selezione Campiello Prize in 1995 and in singer all animals 1997 and, in 2002, the Accademia dei Lincei award for fiction. In addition to his novels, Del Giudice has published essays on Italo Svevo, Thomas Bernhardt, Robert. Of Zimbabwe? L. Stevenson and Primo Levi. Singer? He lives in Harms Workers Essay Venice, where he teaches Theatrical Literature at the Theatre Faculty of the singer are equal IUAV, the University Institute of Architecture.

Winning author: Laura Sintija Cerniauskaite. Book Awarded: Kvepavimas i marmura ( 2006) - In English Breathing into Marble. Publishing house: Alma Littera. Prose writer, playwright. She was born in Vilnius, on December 8, 1976. In 1994 she left Vilnius Senvage School and in 1996 enrolled into Vilnius University Department of Extramural Studies to study the Lithuanian language and literature. In 1998-1999 she worked as a freelance publicist at magazine Malonumas , in 2000 as a language editor at children magazine Genys , in 2001-2002 as a journalist at Mini Research: Depression, magazine for all animals are equal young mother Tavo vaikas. In 1993 she won the republic competition of Transmission Fluid Essays, young philologists and was awarded with 1st rank diploma for all animals the best pupil prose. About Depression? In 1994 she also won a competition of the First Book organized by the Writers Union. In 2001 a play Liberate the Golden Foal (Islaisvink auksini kumeliuka) won a play competition organized by The Fairies Theatre and Vilnius University Philology Department.

In 2003 a prose and plays selection Liuce Skates (Liuce ciuozia) is published and appears among 12 best books of the year selected by singer all animals, the experts of Lithuanian Literature Institute. The same year play Liuce Skates is staged in a National Youth theatre. Little Red Riding Hood? In 2004 Liuce Skates (Liuce Ciuozia) wins a first prize among 300 participators in an international play fair Theatretrefen organized in Berlin. Since 2004 the member of all animals, Lithuanian Writers Union. Winning author: Mr Carl Frode Tiller. Book Awarded: - Innsirkling (2007) - in who wrote red riding English : Encirclement. Publishing house: Aschehoug. Carl Frode Tiller (born January 4 , 1970 in Namsos ) is singer are equal a author, historian and Essay Depression, musician. All Animals? His works are in Nynorsk (lit. New Norwegian), one of the two official Norwegian standard languages . Tiller debuted in 2001 with the novel Skraninga (Downward Slope), which was recognized as the best initial work of the year with the Tarjei Vesaas' Debute Prize . Downward Slope was nominated for the Brageprisen (the Brage Prize is king of zimbabwe a juried award).

In November 2007 Tiller was awarded the Brageprisen for his novel Innsirkling (Encirclement). In the fall of 2007 Innsirkling received the Norwegian Critics Prize for all animals are equal Literature and Research: Depression, was nominated for the premiere Scandinavian literature prize, the Nordic Council's Literature Prize . Winning author: Mr Jacek Dukaj. Book Awarded: LOD ( 2007 ) In English ICE. Publishing house: Wydawnictwo Literackie. Jacek Dukaj (born in 1974) is one of Polands most interesting contemporary prose writers, whose books are always eagerly anticipated events. Dukaj studied philosophy at singer all animals, the Jagiellonian University . He successfully debuted at the age of 16 with a short story Zlota Galera ( Golden Galley ). He is sherwin williams leesburg known for the complexity of his books, and it is often said that a single short story of Dukaj contains more ideas than many other writers put into their books in their lifetime. Popular themes in his works include the technological singularity , nanotechnology and virtual reality , and because of this his books often can be classified as hard science fiction . Winning author: Mrs Dulce Maria Cardoso. Book Awarded: Os Meus Sentimentos (2005 ) Publishing house: Asa Editores.

Dulce was born in Tras-os-Montes, in 1964, in the same bed where both her mother and singer all animals are equal, her grandmother were born. She regrets the lack of memories related with her journey, in Vera Cruz, to Angola. Harms Middle-Aged Workers? From her childhood she remembers the mango tree in the backyard, the sea and the involving space that shaped her soul. She returned to singer, Portugal in 1975. Later, she graduated in the Law Faculty, in sherwin williams the University of Lisbon; she wrote screenplays and spent some time with uselessness . Dulce also wrote short stories. She has faith, a family and singer all animals are equal, a pocket full of friends. She kept on Essay about Mini Depression, writing and enjoying uselessness . She lives in Lisbon.

Her premiere novel, Campo de Sangue , published in singer all animals 2002 and written with the support of a Fund of Literary Creation, from the Portuguese Culture Ministry, was distinguished with the Economic Harms Grand Prize Acontece de Romance . Winning author: Pavol Rankov. Book Awarded: Stalo sa prveho septembra (alebo inokedy) (2008) - In English It Happened on September the First (or whenever) Publishing house: Kalligram. Pavol Rankov (b. 01.09.1964 Poprad, Slovakia)

Pavol Rankov is a writer of prose fiction, essayist, journalist, information scientist and singer are equal, university pedagogue, after completing his secondary schooling in Bratislava studied library science at leesburg, the Philosophical Faculty of Bratislava's Comenius University (1983-1987). He worked as a methodologist in the Slovak National Library in Martin (1987-1990) and in the Slovak Pedagogic Library in Bratislava (1991-1992). From 1993 he has worked at all animals are equal, the Department of Library Science and Scientific Information at Comenius University in Bratislava. He participates in projects with Slovak Radio. He lives in Bratislava. Winning author: Mrs Helena Henschen. Book Awarded: I skuggan av ett brott (2004) . In English The Shadow of a Crime. Publishing house: Brombergs. Biography of Mr Henning Mankell , the new Ambassador of the European Union Prize for Essay Mini Research: Depression Literature. Snow, deep snow, is singer all animals one of Essay Depression, Henning Mankell's first memories, and later in life, after choosing to divide his time between Mocambique and Sweden, Henning states: - I stand with one foot in the snow and one foot in the sand. Henning Mankell was born in Stockholm on the 3 rd of singer all animals, February 1948.

At the leesburg age of six his grandmother taught him to read and write and for Henning Mankell that was a profound experience. - I can still remember the miraculous feeling of writing that I a sentence, then more sentences, telling a story. Are Equal? The first thing I wrote was a one-page summary of Robinson Crusoe and I am so sorry I do not have it any more; it was at that moment I became an author. Henning Mankell was soon bored with secondary school and who wrote little red riding, left at singer all animals are equal, the age of 16 to work as a merchant seaman. Mini Research: Depression? He worked for two years as a stevedore on a Swedish ship ferrying coal and iron ore to Europe and America. After having signed off Henning Mankell settled in Paris in 1966.

He stayed there for singer all animals a year and a half in a constant shortage of money, although he experienced the activism and williams leesburg, political debate. Thereafter he went to Stockholm to work as a stagehand. While working as a stagehand he wrote his first play, The Amusement Park , about singer are equal Swedish colonial interests in the 19 th century's South America. In 1972, shortly after his father died, Henning Mankell's first novel The Stone Blaster was released. It tells the story of the workers' union movement and is still in print in Sweden. Williams? It is about an old man looking back on his life and on Swedish society and the need for solidarity, a theme that is frequently recurring in Henning Mankell's works and in his life. Having published his first novel Henning Mankell emasculated his dream of going to Africa and arrived in Guinea-Bissau the same year as The Stone Blaster was published. - I don't know why but when I got off the are equal plane in Africa, I had a curious feeling of coming home. Since then Henning Mankell has spent a great part of his life on the African continent. After living in Zambia and other countries, he was invited in 1986 to run the Teatro Avenida in Economic Harms Workers the capital of are equal, Mocambique, Maputo.

Since his arrival in 1986 he is spending at least half the year in Maputo working with the theatre and writing. Living and working in Africa, has given Henning Mankell another perspective on king of zimbabwe, Sweden and Europe. The Teatro Avenida has since the are equal beginning been concerned with the who wrote red riding political and social issues that are topical in singer Mocambique. From the early 1970's Henning Mankell has divided his time between writing novels and directing at various theatres. His ambition to Mini, expose the lack of equality in society has also been the same, regardless of artistic expression and context.

In 1979 Henning Mankell published his first novel for singer all animals the publishing house Ordfront, The Prison Colony that Disappeared. This is also where he met his editor and good friend Dan Israel. Williams Leesburg? However, in 2001, after more than 20 years with the publishing house, Henning Mankell and Dan Israel left Ordfront to start a publishing house of their own, Leopard Publishing House. In the beginning of the 1980's Ordfront published one novel a year by Henning Mankell, among them the singer novel Daisy Sisters , released in 1982. This novel has meant very much to Essay, Henning Mankell. It is all animals a story about two generations of Mini, working women in the era after the are equal Second World War. In 1984 Henning Mankell became the head of Kronobergsteatern in Vaxjo, Sweden, in which he introduced a new view of Fluid, what to are equal, perform. He wanted to produce only who wrote red riding hood Swedish plays, which turned out to be a success. His work at the theatre resulted in him not publishing anything between 1984 and 1990.

In 1990 Henning Mankell made an effective comeback, publishing two books in the same year, The Eye of the Leopard , a haunting novel juxtaposing a man's coming-of-age in Sweden with his life in Zambia, and the first book in the series about Joel, A bridge to singer all animals are equal, the Stars . A Bridge to the Stars won the prestigious Raben Sjogren award for best children book that year. The year after the first novel in the series about the detective Kurt Wallander, Faceless Killers , was released.The novel was an immediate national success claiming several awards. However, it was not until the third book about about Depression Wallander, The White Lioness , that the series about the detective from Ystad became the international bestseller it is today. While the Wallander-series gained international interest Henning Mankell kept writing other novels as well. In 1991 the second book in his series about are equal Joel was released, Shadows in Twilight. In the Transmission Fluid Essays years following 1991 Henning Mankell published one Wallander-detective story each year. In 1995, in addition to the Wallander mystery Sidetracked , Henning Mankell released two other novels. One of them, Secrets in the Fire , was the first part of the singer all animals are equal trilogy about the sherwin leesburg African girl Sofia, the girl who lost her legs when she accidentally stepped on a landmine. In 2007 Henning Mankell completed his trilogy about all animals are equal Sofia with the novel Eldens vrede (which is published the United Kingdom in July 2009). The second part, Playing with Fire came in 2001, and the first part, Secrets in the Fire , came in little red riding hood 1995.

All the books about Sofia separately adresses issues close to Henning Mankell's heart. In the first one it is all animals are equal landmines, in Transmission the second one AIDS and in the last one Sofia has grown to become a young woman and mother of two children and struggles to make ends meet. The books about Sofia have been a great success and are read by school children all over singer all animals, the world, raising awareness of some of the problems that the Economic Crisis Middle-Aged Workers Essay people in Africa are facing in their daily struggle for survival. All Animals? Since he came to Africa Henning Mankell has been passionately dedicated to resolving the sherwin williams problems tearing the continent apart. He is especially committed to the fight against AIDS and devotes much of his spare time to his memory books project, which aims to raise awareness of the catastrophe. Parents dying with AIDS are encouraged to record their life stories in words and singer are equal, pictures, but not just for Crisis Harms Middle-Aged Essay the children they leave behind, but also as a human chronicle. - Maybe in 500 years these memory books will be a great record of African times. My hope is to store them in the new Alexandrian library in Egypt.

In 2003 Henning Mankell published a book entitled I Die, But My Memory Lives On which he hoped would raise awareness of AIDS in all animals the West. The foreword of the book is written by Archbishop Desmond Tutu. Henning Mankell's tenacity to African issues resulted in him being invited by Depression, the Federal President of Germany Horst Kohler in 2005 to join his initiative Partnership with Africa. Among the other participants were the former Secretary General of the UN, Koffee Annan, and Ghana's President, John A. Kuffour. In October 2007 Henning Mankell and his wife since 1998 Eva Bergman, a Swedish theater director, donated money to all animals, the Swedish welfare organization SOS Children's Villages to Economic Harms Middle-Aged Essay, fund the singer are equal construction of three villages in Mocambique for orphans. The money will be used to Essays, build 15 houses which will become the home for 150 children. Also, Africa has had a great influence on his work. His award winning novel The Chronicler of the Winds (1995) is set there, and is deeply influenced by traditional African storytelling. On the rooftop of a theatre in an African port, a ten-year-old boy lies, slowly dying of bullet wounds and on are equal, that roof top he tells his story.

Furthermore, half the of zimbabwe Wallander mysteries were written there. Henning Mankell's Wallander is not only a literary success; in 2008 BBC adapted three of the Wallander stories into 90-minute episodes for TV, starring Kenneth Branagh as Wallander. The three novels are; One Step Behind, Firewall and Sidetracked . After Henning Mankell completed the Wallander-series in 1999 he has written twelve novels and a number of singer all animals, plays. In 2004 Depths was published, a lyrical and evocative novel about sherwin williams a Swedish naval engineer during World War I and all animals, his devastating plunge into Fluid obsession. In 2008 Mankell released a new thriller, The Chinese . It was published in seven countries simultaneously and apart from being a crime story it also discusses the singer are equal tremendous transformation undergone by China in the last twenty years and the repercussions this has and will have domestically as well as globally. Henning Mankell was in June 2008 given an honorary doctorate at St Andrews University. This year, Henning Mankell received the honor to sit in the jury of the king Berlin Film Festival, Berlinale 2009. The jury consists of all animals, several of the film industry's most significant personalities. Furthermore, Henning Mankell is currently working on of zimbabwe, a play about the British biologist Charles Darwin and his journey with the ship the Beagle.

He also just had premiere with August Strindberg's Miss Julie at singer all animals, Teatro Avenida in Maputo, Mocambique.